? URGENT HIRING | FREELANCE INFLUENCER MARKETER + D2C BRAND STRATEGIST
Brand: Noorly – Laundry Care
Compensation: ₹50,000/month (Variable/ Per Creator Closed)
Type: Freelance / Monthly Retainer (Per Creator Closed)
Joining: Immediate
We’re looking for an experienced Influencer Marketer + Brand Strategist to independently own Noorly’s influencer marketing and D2C brand strategy.
This is a hands-on execution role, not an advisory or coordination position.
Key Responsibilities
Influencer Marketing – End-to-End Ownership
Creator research, outreach, shortlisting, negotiation and closures
Manage briefs, follow-ups, approvals, timelines and deliverables
Build and maintain a solid pipeline of relevant creators
Identify creators based on audience, content quality and brand fit
Develop long-term creator relationships for Noorly
Track collaborations, closures and campaign performance
? MANDATORY KPI: Minimum 25 Creator Closures Every Month
D2C Brand Strategy
Contribute to Noorly’s overall brand positioning and communication
Develop fresh campaigns and influencer-led brand concepts




Conduct competitor, category and trend research
Identify new content and growth opportunities
Recommend what the brand should do next across creators, campaigns and social media
Build monthly brand and campaign direction
Mandatory Requirements
3–4+ years of relevant experience
Strong experience with product-based D2C/consumer brands
Must have an existing active roster/network of creators
Proven ability to independently negotiate and close creators
Strong understanding of D2C branding, content and consumer behaviour
Must be highly proactive and capable of meeting strict deadlines
Comfortable working directly with the Founder
Important
⚠️ This is a single-handed ownership role.
No dedicated influencer marketing team or execution resources will be provided. You must independently manage:
Creator Research → Outreach → Negotiation → Closure → Briefing → Follow-ups → Execution
along with ongoing brand str

📌 Influencer Marketing Manager (India)
🏢 Noorly
📍 India