About the Role

We're looking for a creative, trend-savvy, and detail-oriented Social Media Designer & Content Creator who can transform ideas into visually compelling and high-performing social media content.

Key Responsibilities
- Design high-quality social media creatives using Canva while maintaining brand consistency.
- Create engaging posts, carousels, reels covers, banners, advertisements, blog graphics, and YouTube thumbnails.
- Develop creative concepts and participate in brainstorming sessions for social media campaigns and marketing initiatives.
- Write compelling captions, headlines, hooks, and viral content that increase audience engagement.
- Collaborate closely with the marketing and content teams to execute campaigns effectively.
- Stay updated with the latest social media trends, viral formats, design styles, and platform algorithms.
- Analyze post performance and optimize designs and content based on engagement metrics.
- Ensure all creatives are visually appealing, error-free, and aligned with the company's branding guidelines.

Required Skills & Qualifications




- Bachelor's degree in any discipline.
- 2-3 years of experience in Social Media Marketing
- Strong expertise in Canva and good knowledge of graphic design principles.
- Excellent command of written English with the ability to create impactful, engaging, and viral content.
- Strong creative thinking and brainstorming skills to generate fresh campaign ideas.
- Critical thinking and problem-solving abilities with a marketing mindset.
- Understanding of social media platform specifications, trends, and best practices.
- Attention to detail with a robust sense of typography, color combinations, and visual storytelling.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Preferred Skills
- Basic knowledge of Adobe Photoshop, Illustrator, or other design software.
- Experience with Meta Business Suite or other social media scheduling tools.
- Understanding of c

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