Job Title:Head of Marketing

Location: Indore

Key Responsibilities:
- A. Marketing Strategy & GTM_
- Own the annual marketing plan aligned to revenue targets — channel mix, budget allocation, and quarterly OKRs
- Define and execute Neevcloud's go-to-market across ICP segments: AI/ML startups, BFSI, Healthcare, Government
- Position Neevcloud's India sovereignty and GPU cost advantage against AWS, Azure, and international GPU cloud providers
- Drive launch campaigns for current products (AI inferencing platform, PaaS, edge computing)
- Build and maintain competitive intelligence — monitor Vultr, DigitalOcean, E2E Networks, OVHcloud
- B. PPC & Performance Marketing_
- Own Google Ads (Search, Display, YouTube), LinkedIn Ads, and programmatic campaigns end to-end
- Manage media budget with ROI accountability — target CPL, CAC, and ROAS benchmarks
- Run A/B tests on ad copy, landing pages, and CTAs to continuously improve conversion rates
- Build retargeting workflows to re-engage trial signups, website visitors, and churned leads
- Leverage Google Performance Max, Smart Bidding,



and AI-assisted targeting for GPU/cloud search keywords
- Manage PPC for high-intent keywords: 'GPU cloud India', 'AI cloud provider', 'GPU rental India', 'NVIDIA GPU server', 'AWS alternative India'
- C. Content & SEO Marketing_
- Commission and oversee technical content (blogs, tutorials, case studies, whitepapers) targeting developer and enterprise audiences
- Build an SEO strategy to rank for high-intent cloud/AI keywords in India, reducing dependency on paid traffic over time
- Develop customer case studies and ROI proof points for BFSI and enterprise verticals
- Manage Neevcloud's LinkedIn, Twitter/X, and developer community presence
- D. Demand Generation & Pipeline _

Collaborate with sales to define MQL-to-SQL handoff criteria and optimize lead quality

Partner with product for developer-led acquisition (free trials, usage credits, developer sandbox programs)

Track and report full-funnel

📌 Head of Marketing (Indore)
🏢 Rackbank
📍 Indore