Job Description: Social Media Marketing ManagerPosition Overview

We are looking for a creative, data-driven, and strategic Social Media Marketing Manager to own and elevate our brand’s social media presence. In this role, you will be the driving force behind our social media channels, responsible for developing comprehensive strategies, creating engaging content, and building a vibrant online community.

Key ResponsibilitiesStrategy & Content Creation
- Develop & Execute Strategy: Design and implement a cohesive social media strategy across all major platforms (Instagram, TikTok, LinkedIn, YouTube, X/Twitter, Facebook) aligned with overarching business goals.
- Content Production: Concept, shoot, edit, and write high-quality, platform-specific content (including short-form video, copy, and graphics) that resonates with our target audience.
- Campaign Management: Plan and manage a dynamic social media content calendar, ensuring a consistent and strategic publishing cadence.

Community Engagement & Growth
- Community Management:



Actively engage with our audience by responding to comments, messages, and mentions to foster a loyal, interactive community.
- Influencer & Partnerships: Identify, pitch, and manage relationships with influencers, creators, and brand advocates to expand organic reach.
- Trend Jacking: Monitor internet culture, memes, and industry trends to position our brand in relevant, real-time conversations.

Analytics & Optimization
- Performance Tracking: Monitor, analyze, and report on monthly KPI metrics (e.g., engagement rate, follower growth, reach, click-through rates, and conversions).
- A/B Testing: Continuously test new content formats, captions, and posting schedules to optimize channel performance.

Skills & QualificationsRequired Experience
- Experience: 3-5 years of professional experience managing social media accounts, preferably for a B2C, B2B, or agency workplace. (A proven track record of growing social accounts is a major plus).
- P

📌 Social Media Marketing Manager (Lucknow)
🏢 Mritunjay Constructions & Developers Private
📍 Lucknow