Social Media Manager (Bhubaneswar)

Social Media Manager (Bhubaneswar)

21 Aug
|
Sanchis Communication
|
Bhubaneswar

21 Aug

Sanchis Communication

Bhubaneswar

Sanchis Communication Pvt. Ltd. is looking for a creative, strategic and execution-oriented Social Media Manager to lead social media strategy, content creation, platform management and performance reporting for our clients and the agency.

The ideal candidate should understand how brands communicate digitally, have strong content instincts, and be capable of converting business objectives into engaging social media content.

Key Responsibilities

- Social Media Strategy
- Develop monthly and quarterly social media strategies based on client objectives.
- Create platform-specific content strategies for Instagram, Facebook, LinkedIn, YouTube and other relevant platforms.
- Identify content trends, audience insights and emerging formats.
- Develop content pillars, campaigns, themes and monthly content calendars.
- Align social media activities with brand positioning, marketing campaigns and business goals.

2. Content Planning & Creation
- Develop creative concepts, reel ideas, carousel concepts, static post ideas and campaign themes.
- Write engaging captions, hooks, CTAs and social media copy.
- Create or coordinate scripts for Reels, short-form videos and promotional content.
- Brief designers, video editors and content creators with clear creative direction.
- Ensure content maintains brand consistency in tone, messaging and visual identity.

3. Social Media Management
- Manage day-to-day social media activities for assigned clients.
- Schedule and publish content across platforms.
- Monitor comments, messages, mentions and audience interactions.
- Coordinate with clients for content approvals and feedback.
- Maintain monthly content calendars and ensure timely execution.
- Monitor competitor activity and relevant industry trends.

4. Performance Monitoring & Reporting




- Track key social media metrics including reach, engagement, impressions, followers, views, leads and conversions.
- Prepare monthly social media performance reports.
- Analyse content performance and identify what is working and what needs improvement.
- Provide actionable recommendations for the next month's strategy.
- Present performance insights to clients and internal management when required.

5. Client & Internal Coordination
- Act as the primary social media point of contact for assigned clients.
- Understand client requirements and convert them into actionable content plans.
- Coordinate with designers, video editors, photographers, copywriters and performance marketing teams.
- Maintain timelines and ensure deliverables are completed as committed.
- Participate in client meetings and strategy discussions.

Required Skills
- Strong understanding of Instagram, Facebook, LinkedIn and YouTube.
- Excellent content ideation and copywriting skills.
- Strong understanding of Reels and short-form video content.
- Knowledge of social media analytics and reporting.
- Good understanding of digital marketing fundamentals.
- Strong communication and presentation skills.
- Ability to manage multiple clients and deadlines.
- Creative thinking combined with a business-oriented approach.
- Basic knowledge of Canva, Meta Business Suite and social media scheduling tools is preferred.




- Knowledge of Meta Ads/Performance Marketing will be an added advantage.

ExperiencePreferred Experience: 2–4 years in social media management, digital marketing, content strategy or advertising. Candidates with strong portfolios and demonstrated social media expertise may also be considered irrespective of exact experience.

Key Performance Indicators (KPIs)The performance of the Social Media Manager will be evaluated based on:

- Quality and effectiveness of content strategy
- Content consistency and timely execution
- Engagement and audience growth
- Reel/video performance
- Client satisfaction and retention
- Quality of monthly reporting and insights
- Ability to generate innovative content ideas
- Campaign execution and performance
- Team coordination and adherence to deadlines

Ideal CandidateWe are looking for someone who is: Creative + Strategic + Accountable + Data-Driven

You should not just ask, "What should we post today?" You should be able to answer, "Why are we posting this, who are we targeting, what business objective does it serve, and how will we measure its success?"

What Sanchis Offers

- Opportunity to work with multiple brands and industries.
- Exposure to integrated advertising, branding, PR, digital marketing and content production.
- Prospect to work directly on client strategy and campaigns.
- Fast-paced creative agency environment.
- Growth opportunity into Senior Social Media Manager / Content Strategist / Digital Marketing Manager roles.

Salary: Competitive and based on experience, skills and portfolio.

To Apply: Candidates may share their CV along with their portfolio/social media work samples on [email protected]

📌 Social Media Manager (Bhubaneswar)
🏢 Sanchis Communication
📍 Bhubaneswar

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