21 Aug
|
IMD Brand
|
Pune
Senior CopywriterLocation: Baner, Pune
Experience: 7–9 Years
Salary: ₹7–8 LPA
Job SummaryWe are looking for a Senior Copywriter who can create impactful brand communication and compelling copy that strengthens brand positioning, identity, and audience connect.
Key Responsibilities
- Develop creative and impactful copy for campaigns, social media, websites, ads, brochures, and other brand communication.
- Shape and maintain a consistent brand voice, tone, and messaging.
- Develop creative concepts and campaign ideas aligned with brand positioning.
- Work closely with the Brand, Creative, Design, and Marketing teams.
- Create storytelling-led communication that connects with the target audience.
- Research consumer trends and competitor communication to identify creative opportunities.
- Review and refine copy to ensure clarity, creativity,
and brand consistency.
- Guide junior writers and maintain overall content quality.
Requirements
- 7–9 years of experience in copywriting, brand communication, or advertising.
- Strong creative writing and storytelling skills.
- Excellent command of English and communication.
- Robust understanding of branding, positioning, and consumer psychology.
- Experience working on brand campaigns and integrated communication.
- Ability to think creatively and translate brand strategy into powerful communication.
- Portfolio showcasing strong campaign and brand work is preferred.
- Location: Baner, Pune | CTC: ₹7–8 LPA
📌 Senior Content Writer (Pune)
🏢 IMD Brand
📍 Pune