Roles & Responsibilities - The role holder would be responsible to ensure that content is search-engine friendly and optimized to increase visibility, traffic, conversions and revenue

Develop and execute strategic and operational SEO Approaches - On-Page, Off-Page & Technical SEO

Lead onsite and offsite optimization and keyword expansion research

Work with internal teams to optimize content & campaigns – Optimize website content, landing pages and paid search copy assisting content teams. Oversee paid search campaigns to ensure their success

Research and analyse competitors and implement the optimization gap

Monitor search engine rankings

Collect data and generate reports on traffic, rankings and other SEO aspects to help management track the progress

Review technical SEO issues and recommend fixes

Experience

Extensive 2 years or more experience in SEO

Analytical and perceptive skilled who is a skilled communicator and able to collaborate with various teams

Keep abreast of SEO and integrated marketing trends and best practices and techniques

Problem-solving mindset and a proactive approach to achieving SEO goals

📌 Search Engine Optimization Specialist (Delhi)
🏢 La Pink
📍 Delhi