– Regional Sales Manager – GFRPPositionRegional Sales Manager – GFRP (Glass Fiber Reinforced Polymer)

DepartmentSales & Business Development

LocationINDORE / BANGALURU

Reporting ToHead – GFRP Business / Business Head

Role PurposeTo drive sales, market development, and customer acquisition for GFRP Rebar, GFRP Mesh and related GFRP reinforcement solutions within the assigned region. The role will focus on developing new business opportunities, building relationships with consultants, developers, contractors and infrastructure companies, and establishing GFRP as a technically and commercially viable alternative to conventional steel reinforcement.

Key Responsibilities1. Sales &

- Business Development

- Achieve monthly, quarterly and annual sales targets for the assigned region.
- Identify and develop new customers, projects and business opportunities.
- Generate leads through direct meetings, networking, references, exhibitions and industry events.
- Develop the regional sales pipeline and ensure consistent order conversion.
- Prepare and execute territory-wise sales and business development plans.
- Track competitors, market pricing, products and ongoing projects.

2. Project & • Key Account Development
- Identify upcoming projects where GFRP can replace or complement steel reinforcement.
- Develop relationships with developers, EPC contractors, consultants, architects, structural consultants and project management companies.
- Engage with decision-makers at corporate and project levels.
- Drive GFRP specifications and approvals at the design stage.
- Follow projects from lead generation through technical approval, commercial negotiation and order execution.
- Develop and manage key accounts within the assigned territory.

3.

Technical

Sales
- Understand GFRP Rebar, Mesh and related reinforcement applications.
- Conduct technical presentations and product demonstrations for customers.
- Explain the advantages of GFRP, including corrosion resistance, lightweight construction, durability, ease of handling and potential reduction in project time and lifecycle cost.
- Coordinate with the company's technical/design team for project-specific solutions.
- Support customers with drawings, BOQs,



technical data and preliminary design inputs.
- Handle technical objections and competitor comparisons professionally.

4. Consultant & • Specification Development
- Build strong relationships with structural consultants and engineering firms.
- Conduct technical seminars and knowledge-sharing sessions on GFRP reinforcement.
- Promote inclusion of GFRP in project specifications and BOQs.
- Develop consultant networks across the assigned region.
- Identify opportunities at the design and tender stages to secure future business.

5.

Customer Relationship

Management
- Maintain regular engagement with existing and prospective customers.
- Understand customer requirements and provide appropriate technical/commercial solutions.
- Ensure timely follow-up on quotations, approvals, samples and orders.
- Maintain strong relationships throughout the project lifecycle.
- Resolve customer concerns by coordinating with internal teams.

6.

Sales

Reporting &

• Market Intelligence
- Maintain an updated CRM/customer database and project pipeline.
- Submit regular sales forecasts and activity reports.
- Monitor project progress and probability of order conversion.
- Provide market intelligence on competitors, pricing, applications and emerging opportunities.
- Track regional sales performance against targets.

Target Customer Segments
- Infrastructure companies
- EPC contractors
- Real estate developers
- Industrial and warehouse developers
- Precast manufacturers
- Ready-mix concrete companies
- Structural consultants
- Architects and engineering consultants
- Government and semi-government projects
- Bridges, roads, tunnels and marine infrastructure
- Industrial flooring and slabs
- Water treatment and sewage infrastructure
- Corrosion-prone structures

Candidate ProfileEducation




- Bachelor's degree in Civil Engineering, Mechanical Engineering, Construction Management, Business Administration or a related field.
- MBA/PGDM in Sales & • Marketing will be an advantage.

Experience
- 3-5 years of experience in B2B technical sales / construction / infrastructure / building materials.
- Experience in TMT steel, reinforcement, construction chemicals, concrete products, precast, FRP/GFRP, PEB or other technical building products will be preferred.
- Proven experience in project sales and channel/customer development.

Required Skills
- Strong B2B sales and business development skills.
- Excellent communication and presentation abilities.
- Ability to understand technical drawings, BOQs and project requirements.
- Strong negotiation and commercial skills.
- Ability to develop relationships with senior decision-makers.
- Good market mapping and lead-generation capabilities.
- Strong follow-up and closure skills.
- Willingness to travel extensively within the assigned region.
- Ability to work independently and build a market from the ground up.

Key Performance Indicators (KPIs)
- Regional sales revenue and gross margin
- New customer acquisition
- Number and value of qualified project leads
- Project conversion rate
- New project specifications/approvals
- Consultant and contractor engagement
- Sales pipeline value
- Order booking
- Collection/payment performance
- Regional market penetration

What We Offer
- Opportunity to build and lead a high-growth GFRP reinforcement market.
- Performance-linked incentives.
- Exposure to major infrastructure, construction and industrial projects.
- Chance to work with developers, EPC companies and leading consultants.
- Strong technical and design support from the company's GFRP team.
- Career growth in a rapidly expanding business segment.

Ideal Candidate
- We are looking for a result-oriented, technically curious and highly driven sales professional who can independently develop the GFRP market in the assigned region, create strong relationships with industry stakeholders, identify projects at an early stage and convert opportunities into sustainable business

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