- Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, and social media platforms.
- Conduct keyword research and selection to optimize campaigns for maximum ROI.
- Monitor and analyze campaign performance, making data-driven adjustments to improve results.
- Create compelling ad copy and landing pages that drive conversions.
- Manage budgets and bids to ensure efficient allocation of resources.
- Stay up-to-date with industry trends and best practices in PPC and digital marketing.
- Collaborate with cross-functional teams, including SEO, content, and design, to align marketing strategies.
- In-depth knowledge of Google Analytics 4 to understand user behavior and define custom events to track conversion.
- In-depth knowledge of Google Tag Manager to implement custom events based on user behavior and track conversion.
- Prepare and present regular performance reports and insights to stakeholders.





Personal Attributes

- Strong analytical and problem-solving skills.
- Excellent attention to detail and organizational abilities.
- Ability to work independently and as part of a team.
- Creative thinker with a passion for digital marketing.
- Solid communication skills, both written and verbal.
- Results-oriented with a focus on achieving targets.

Education and Qualification

- Bachelor s degree in Marketing, Business, or a related field.
- Proven experience in managing PPC campaigns (1-2 years preferred).
- Familiarity with Google Ads, Bing Ads, and Meta advertising platforms.
- Knowledge of web analytics tools (e. g. , Google Analytics, Google Tag Manager, Taboola).
- Google Ads certification is a plus.

📌 PPC Executive (Ahmedabad)
🏢 VT Netzwelt
📍 Ahmedabad