Performance Marketing Expert
Team: GTM · InboxKit + SendKit pod
Products: InboxKit · SendKit · Enrich · multiply.sh
Location: Remote (India) | Type: Full-time The Opportunity
We build the infrastructure layer for outbound: InboxKit (mailbox & domain infrastructure), SendKit (sending & campaign platform), Enrich (data & enrichment APIs), and multiply.sh (AI CMO for founders). Thousands have signed up almost none of it from paid. Growth today is outbound-led (cold email, LinkedIn, sales calls) and it works, but it's one channel with a ceiling.
This is our first performance marketing hire: you decide what we run, on which channels, for which product, and build the measurement to prove it.
What You'll Do
- Own paid acquisition end-to-end across Google, LinkedIn, Meta & beyond strategy, budget, creative direction, bidding
- Run the self-serve funnel as a system: ad → landing page → signup → activation → paid
- Build the attribution we're missing close the loop from spend to revenue
- Make landing pages earn their traffic, with design and content
- Position four products to four different buyers, agencies & senders (InboxKit), GTM teams (SendKit), developers (Enrich), founders (multiply.sh)
- Feed learnings back to the wider GTM pod
What We're Looking For
Must-have:
- 3+ years running paid acquisition for B2B SaaS,
with real budget ownership
- Demonstrable results, what you spent, what you got, what failed, what you learned
- Strong analytical instincts, you build your own reporting and question numbers that look too good
- Working knowledge of conversion tracking & attribution, pixels, server-side events, UTM discipline, why last-click misleads
- Ability to write and direct ad creative for a technical buyer
- Worked in US Market.
Nice-to-have:
- Experience marketing developer tools, APIs, or infrastructure products
- Familiarity with the cold email/outbound ecosystem
- Hands-on with landing page builds & experimentation tooling
- Comfort using AI tooling in your own workflow
- Early-stage startup experience where efficiency mattered more than scale
- How We Work Small, quick team across four products, direct founder access, near-zero process overhead. Decisions happen in days. We use AI heavily and expect you to as well.
How to Apply
Tell us about a campaign you ran that didn't work, and what you did about it, include the numbers. Send your CV and answer to:
[email protected]
[email protected]
[email protected]
We're an equal opportunity employer and welcome applicants from all backgrounds.
📌 Performance Marketing Expert (India)
🏢 Inboxkit
📍 India