MyGigsters is looking for a hands-on Marketing Lead to own marketing end-to-end for a self-serve fintech SaaS platform built for gig workers globally. You'll set the strategy and also run the campaigns yourself, across paid, organic, and lifecycle channels, working closely with founders, product, sales, and customer success to drive inbound growth.

Day-to-day responsibilities:

1. Plan and run paid social campaigns (LinkedIn, Meta): targeting, creative briefs, budget, optimisation
2. Run search and display ad campaigns across Google Ads and other platforms
3. Own SEO and AEO: technical, on-page, content/link-building fundamentals, and optimising for AI-driven answer engines
4. Build and execute ABM campaigns targeting named accounts/segments alongside sales
5. Build and run email marketing campaigns: nurture sequences, newsletters, lifecycle flows
6. Manage social media presence across platforms: content calendar, posting, community engagement
7. Explore and run podcast marketing, online events, and targeted drive campaigns for lead magnets
8. Maintain and update the website, including campaign landing pages
9. Track and report on campaign performance using analytics tools (Mixpanel, GA4, or similar)
10. Manage CRM/marketing automation for lead flow and hygiene
11. Use AI tools (Claude Code and similar) to improve marketing speed and output
12. Work closely with sales, product, and customer success teams to scope and prioritise marketing initiatives
13. Champion marketing across all stakeholders, internal and external

Required skills and qualifications:

- Fintech and/or B2B SaaS marketing experience (hard requirement, non-negotiable)
- Minimum 3+ years of marketing experience




- Hands-on experience running paid social and search ad campaigns
- Working knowledge of SEO and AEO fundamentals (technical, on-page, content)
- Experience building and running email/lifecycle campaigns
- Experience running ABM campaigns
- Familiarity with analytics tools (Mixpanel, GA4, or similar)
- Familiarity with CRM/marketing automation tools (HubSpot, Salesforce, or similar)
- Comfort using AI tools (Claude Code or similar) in day-to-day marketing work
- Basic visual/graphic design capability for ad creative and social assets (Canva, Figma, or similar)
- Strong written communication for ad copy, email copy, and content

Perks & Benefits:

- Competitive compensation + ESOPs
- Health Insurance
- Fully remote, versatile working hours
- Work on a high-impact, global fintech product
- Mentorship from founders and senior leaders
- Opportunity to grow into a Head of Marketing role

Who should apply:

- Minimum 3+ years of experience in marketing, with Fintech/B2B SaaS background (must)
- Passionate about building technology for good
- Self-starters who thrive in fast-paced environments
- Comfortable working closely across sales, product, and customer success teams
- Comfortable with remote communication and collaboration

About MyGigsters: MyGigsters, headquartered in Australia, is a VC-backed global fintech platform dedicated to improving the financial wellbeing of gig economy workers. Our mission is to build the world's most financially secure community of gig workers. MyGigsters is a B2B embedded financial services platform that helps gig platforms and marketplaces onboard, pay, reward, and protect independent gig workers.

📌 Marketing Manager (India)
🏢 MyGigsters
📍 India