Location: Mumbai, India

Employment Type: Full-Time

Industry: Fashion | Sustainable Fashion | Lifestyle

ZAVI is looking for an experienced and highly creative Senior Marketing Executive to help build and grow our brand presence in India.

We are looking for someone who understands fashion, digital marketing, PR, influencers, content and brand building — and, most importantly, someone who can turn ideas into actual campaigns and measurable results.

What you’ll be responsible for:? Develop and execute marketing strategies for the Indian market

? Plan and manage digital marketing campaigns

? Manage social media marketing and campaign calendars

? Plan and execute email marketing / e-mailer campaigns

? Build relationships with fashion, lifestyle and sustainability influencers

? Manage influencer campaigns from identification and negotiation to execution

? Develop relationships with media, PR agencies, journalists and publications

? Identify opportunities for PR coverage and brand features

? Conceptualize and manage content creation for social media, campaigns, advertising, website, PR, emailers and product launches





? Work with photographers, videographers, designers, creators and other creative partners

? Identify brand collaborations, partnerships and events

? Track campaign performance, engagement, traffic and conversions

? Research Indian fashion, lifestyle and consumer trends

We’re looking for someone who has:

- 4–6+ years of marketing experience, preferably in fashion, lifestyle, luxury, beauty or retail
- Strong hands-on experience in digital marketing & social media
- Experience running digital campaigns and analyzing performance
- Strong experience with influencer marketing and PR
- Experience managing email marketing / e-mailers
- Strong content conceptualization and creative direction skills
- Good understanding of the Indian fashion & lifestyle market
- Existing relationships with influencers, creators and/or media is a robust advantage
- Excellent communication, negotiation and relationship-building skills
- A creative, proactive and commercially minded approach

📌 Marketing Executive (Mumbai)
🏢 ZAVI
📍 Mumbai