Company Description Sinewave Generators Private Limited is a leading provider of power backup and energy solutions, serving industries, infrastructure developers, and large enterprises across India for over 30 years. As an Authorized Dealer for Cummins Diesel Generators and Genuine Cummins Spare Parts, the company delivers reliable, high-performance solutions supported by strong technical expertise and robust after-sales service. Sinewave specializes in end-to-end power project execution, covering planning, installation, commissioning, and ongoing support for LT and HT generator systems.

Its portfolio includes generator sales and rentals, transformer and compact substation rentals, load bank services, mobile light towers, and multi-megawatt backup solutions for mission-critical operations. With in-house teams skilled in electrical systems, synchronization, automation, acoustic treatment, and fuel handling, the company prioritizes safety, compliance, and operational reliability in every project.

Role Description The Generator Marketing Executive is a full-time, in office role based in Bengaluru. This role focuses on promoting diesel generators and related power solutions, including sales, rentals, and turnkey project offerings to industrial and commercial clients. The executive will conduct market research to identify opportunities, develop and execute marketing plans, and support sales teams with campaigns, presentations, and customer proposals.





Daily activities include managing marketing collateral, attending client meetings, coordinating with technical and operations teams, and tracking campaign performance and lead conversions. The role also involves building strong customer relationships, representing the company at events and trade shows, and contributing to brand visibility and market growth.

Qualifications

- Candidates should possess skills in Market Planning and Marketing to design and execute effective campaigns for power solutions.
- Candidates should possess skills in Market Research to analyze industry trends, competitor activities, and customer needs.
- Candidates should possess strong Communication skills to present technical offerings clearly and interact with clients and internal teams.
- Candidates should possess skills in Sales and Marketing to generate leads, support deal closure, and drive revenue growth.
- Relevant qualifications such as a bachelor’s degree in Marketing, Business, Engineering, or a related field are beneficial.
- Experience in industrial equipment, power generation, or B2B marketing is an advantage.
- Ability to understand basic technical concepts related to generators and electrical systems is preferred.
- Proficiency in MS Office and basic CRM tools, strong analytical skills, and willingness to travel for client visits and site meetings are beneficial.

📌 Generator Marketing Executive (Bengaluru)
🏢 SINEWAVE GENERATORS PRIVATE
📍 Bengaluru