Digital Marketing Executive — SEO, Content & Social Media

Company: GreyOak Capital Intelligence Pvt. Ltd.

Location: Mumbai

Work Mode: Full-time | Work from Office

Salary: Up to ₹5 LPA

Experience: Minimum 3–4 years

About the Role

GreyOak Capital Intelligence is looking for a hands-on Digital Marketing Executive to drive organic growth across SEO, content, social media and YouTube.

This is an execution-focused role for someone who can research, create, optimise, publish and analyse content independently.

The primary objective is simple: increase GreyOak’s organic visibility, website traffic, audience engagement and qualified inbound reach.

Key Responsibilities

- Conduct keyword and competitor research across fintech, stock markets, investing, trading, portfolio analytics, AI and related topics.
- Build and execute an SEO content strategy based on search intent, keyword opportunities and competitor gaps.
- Optimise website pages including meta titles, meta descriptions, headings, internal linking, FAQs, content structure and on-page SEO.
- Support technical SEO activities such as indexing, XML sitemaps, schema markup, page speed, broken links and Google Search Console issues in coordination with the development team.
- Write SEO-focused blogs, landing pages, product content, website copy and educational market-related content.
- Manage social media content across LinkedIn, X/Twitter, Instagram, Reddit and YouTube .
- Plan and maintain weekly and monthly content calendars.
- Create platform-specific posts rather than publishing the same content across every channel.
- Optimise YouTube videos and Shorts including titles, descriptions, keywords, hashtags, playlists and thumbnail concepts.




- Perform basic short-form video editing using tools such as CapCut, Canva or Adobe Premiere Pro .
- Repurpose long-form content and videos into Shorts, Reels, posts and other social formats.
- Monitor competitors and identify new content, SEO and distribution opportunities.
- Track performance using Google Search Console, GA4, YouTube Studio and social media analytics .
- Prepare weekly performance reports covering growth, rankings, traffic, engagement, content performance and recommended next actions.
- Continuously test different topics, formats, headlines, thumbnails and distribution strategies to improve organic reach.

Required Skills & Experience
- Minimum 3–4 years of hands-on digital marketing experience .
- Strong understanding of SEO, keyword research, search intent and on-page optimisation.
- Experience creating and executing content strategies.
- Strong written English and ability to simplify complex topics.
- Hands-on experience managing social media pages for a company or brand.
- Understanding of YouTube SEO and content optimisation.
- Basic short-form video editing capability.
- Working knowledge of Google Search Console and GA4 .
- Familiarity with tools such as SEMrush, Ahrefs, Ubersuggest or similar SEO platforms .
- Comfortable using Canva, CapCut,



Premiere Pro or similar creative tools.
- Ability to analyse performance data and convert insights into clear actions.
- Solid ownership and ability to work independently.

Preferred
- Experience working with a fintech, financial services, investing, trading or business-focused brand .
- Understanding of stock markets and financial content.
- Experience growing website traffic or social media accounts organically.
- Basic understanding of WordPress or other CMS platforms.
- Experience with basic AI-assisted research and content workflows while maintaining strong editorial quality.

What We Are Looking For We are not looking only for someone who can post on social media .

We are looking for someone who understands how SEO + Content + Social Media + YouTube work together to build sustained organic growth.

You should be comfortable taking ownership from:

Research → Content Creation → Optimisation → Publishing → Distribution → Measurement → Improvement

Practical Assessment

Shortlisted candidates will complete a short practical assignment covering:

- Keyword research and search intent
- Meta title and meta description
- One social media post
- One YouTube title and description
- Basic short-form video editing

The purpose of the assignment is to evaluate practical execution rather than theoretical marketing knowledge.

How to Apply

Please share

- Updated resume
- Portfolio or relevant work samples
- Links to websites, social pages, posts or videos you have worked on
- Current CTC
- Expected CTC
- Notice period

Location: Mumbai Work Mode: Work from Office

Salary: Up to ₹5 LPA

📌 Digital Marketing Executive — SEO, Content & Social Media (Mumbai)
🏢 GreyOak Capital Intelligence
📍 Mumbai