21 Aug
|
Brandessence® Market Research
|
Pune
21 Aug
Brandessence® Market Research
Pune
Department: Country Risk Intelligence & Economic Advisory
Location: On-site / Hybrid
Duration: 6 Months (Extendable)
Reports To: Head – Country Risk Intelligence & Economic Advisory
About BrandEssence
BrandEssence Market Research & Consulting is a global market research and strategic consulting firm delivering intelligence-driven solutions across industries and geographies. As part of our continued expansion, we are launching our Country Risk Intelligence & Economic Advisory practice, focused on helping businesses, investors, financial institutions, and public-sector organizations make informed decisions through macroeconomic analysis, geopolitical intelligence, country risk assessment, and strategic advisory.
To support this initiative, we are looking for a highly motivated Thought Leadership & Advisory Marketing Intern who is passionate about global affairs, research communication, digital marketing, and brand building. This is a unique opportunity to work at the intersection of economics, consulting, strategy, and marketing while contributing to the launch of a high-impact advisory practice.
Role Overview
As a Thought Leadership & Advisory Marketing Intern, you will play a key role in translating complex research into compelling, executive-friendly content that strengthens BrandEssence's market presence. You will collaborate closely with research analysts and leadership teams to create impactful thought leadership, manage digital communication channels, and support integrated marketing initiatives across LinkedIn, the company website, email campaigns, and other digital platforms.
This internship offers hands-on exposure to strategic consulting, economic intelligence, B2B marketing, content strategy, and digital brand development in a fast-paced and collaborative environment.
Key Responsibilities
Your responsibilities will include, but are not limited to:
- Develop and manage LinkedIn thought leadership content, editorial calendars, executive posts, newsletters, and country intelligence updates.
- Create engaging marketing assets including brochures, capability statements, whitepapers, one-pagers, presentations, executive briefs, email campaigns, and service collateral.
- Support website development by drafting landing pages, SEO-optimized blogs, service descriptions, downloadable resources, and knowledge-centre content.
- Collaborate with consulting analysts to simplify research findings into executive summaries, infographics, data visualizations, short-form videos, and social media content.
- Monitor global macroeconomic, geopolitical, and policy developments from reputable institutions including the IMF, World Bank, OECD, central banks, and multilateral organizations, summarizing key developments for internal and external communication.
- Assist in developing brand guidelines, marketing templates, visual assets, and presentation standards to ensure consistency across communication channels.
- Leverage AI-powered productivity tools to generate content ideas, improve SEO, summarize research, repurpose long-form content, and enhance overall content efficiency.
- Track and analyze digital marketing performance, including website traffic, LinkedIn engagement, email campaign metrics, lead generation, SEO performance, and content analytics, while preparing regular performance reports and actionable insights.
What We're Looking For We are seeking individuals who combine strong analytical thinking with excellent communication and creativity.
Preferred Qualifications
- Pursuing or recently completed an MBA, Master's, or Bachelor's degree in Marketing, Economics, International Business, International Relations, Public Policy, Political Science, Journalism, Mass Communication,
Business Management, or a related discipline.
Preferred Skills
- Exceptional English writing, editing, and storytelling abilities.
- Strong research and analytical skills with the ability to interpret economic and business information.
- Understanding of digital marketing fundamentals, LinkedIn marketing, email marketing, and SEO.
- Proficiency in Microsoft Office, Google Workspace, Canva, and presentation design.
- Familiarity with AI tools such as ChatGPT, Perplexity, or similar productivity platforms.
- Ability to manage multiple projects while maintaining high attention to detail.
What You'll Gain This internship offers significantly more than traditional marketing exposure. You will gain practical experience in:
- Country Risk Intelligence and Economic Advisory
- Strategic Consulting and Thought Leadership
- Macroeconomic and Geopolitical Research Communication
- B2B Marketing and Brand Strategy
- Executive Content Development
- Digital Marketing and SEO
- AI-assisted Content Creation
- Corporate Communications and Presentation Development
- Cross-functional collaboration with consulting and research teams
By the end of the internship, you will have contributed to the successful launch of a new consulting practice while building a portfolio of strategic marketing, research communication, and thought leadership initiatives that will distinguish you in the consulting, strategy, and corporate communications domains. Why Join BrandEssence?
- Opportunity to contribute to the launch of a high-growth advisory practice.
- Work directly with experienced consultants and leadership.
- Build a portfolio of high-impact strategic content and thought leadership.
- Gain exposure to global markets, macroeconomics, and geopolitical intelligence.
- Develop future-ready skills in AI-enabled marketing, consulting, and research communication.
- High-performing interns may be considered for a full time opportunity based on performance and business requirements.
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