Job Title - Content Writer Key Responsibilities (KRAs): 1. E-commerce Listings: ○ Create clear, engaging product descriptions and listings content for e-commerce platforms. ○ Develop detailed and compelling product USPs to enhance conversions. ○ Collaborate with the product team to ensure accurate and updated listings. 2.
PR Drafts: ○ Craft professional press releases that highlight brand milestones, new launches, and achievements. ○ Write PR content tailored for media outreach to ensure brand visibility and relevance.
- Blogs & Articles: ○ Research and write informative and engaging blogs to improve organic traffic via SEO Optimization. ○ Incorporate brand storytelling and industry trends into long-form content. 4.
Research: ○ Stay updated with industry trends, audience preferences, and competitors to create fresh and relevant content. 5.
Social Media Copies: ○ Develop quirky, relatable, and on-brand captions for Instagram, Facebook, Twitter, and LinkedIn. ○ Conceptualize creative content for social media including new product launches and other occasions. ○ Adapt content tone for different platforms while maintaining a consistent brand voice. 6.
Ad Copies for Performance Marketing: ○ Write attention-grabbing and conversion-focused ad copies for Facebook, Google, and other performance marketing platforms. ○ Optimize headlines and CTAs to drive clicks and sales.
- Creative & Storytelling: ○ Infuse creativity and storytelling into all content formats to connect with the audience. ○ Develop brand narratives that resonate with the target audience across campaigns and platforms. ○ Brainstorm and execute unique ideas for videos, reels, and graphics in collaboration with the creative team.
Preferred Skills and Qualifications: 1. Proficient in using AI tools like ChatGPT for content creation.
- A degree in Communications, Journalism, or a related field.
- Solid command of English with excellent writing and editing skills.
- Minimum 1 year of content writing experience; bonus points for D2C or consumer electronics experience.
- A growth mindset, eagerness to learn, and ability to take feedback constructively.
Salary: Upto 5 LPA Interested Candidates can share their resume on
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📌 Copywriter (Delhi)
🏢 AMBRANE INDIA
📍 Delhi