We are looking for a creative, confident, proactive, and highly organized Brand & Digital Marketing Executive to join our marketing team.

The role is not limited to social media management. The selected candidate will work closely with management, internal teams, digital marketing agencies, influencers, designers, developers, vendors, dealers, and other external partners to execute marketing initiatives and strengthen the company's brand presence.

We are looking for someone who is presentable, confident in communication, comfortable attending meetings and presentations, and willing to travel for marketing projects, exhibitions, shoots, dealer activities, and business meetings when required.

The ideal candidate should take ownership of tasks, follow up effectively, bring new ideas, and be capable of managing multiple marketing activities simultaneously.

Key Responsibilities

- Brand & Content Management

- Plan and coordinate social media content for Instagram, Facebook, YouTube, LinkedIn, and other relevant platforms.
- Coordinate with designers, photographers, videographers, and content creators.
- Prepare captions, content briefs, campaign concepts, and creative requirements.
- Ensure consistency of brand communication and visual identity across channels.
- Contribute new ideas for campaigns, content, and brand-building activities.

2. Influencer Marketing
- Identify and shortlist relevant influencers and content creators.
- Coordinate influencer collaborations and commercial discussions.
- Maintain relationships with influencers and agencies.
- Coordinate product dispatches, shoots, content approvals, and campaign execution.
- Track campaign performance and evaluate ROI.

3. Digital Marketing Coordination
- Coordinate with external agencies handling SEO, SMO, Meta Ads, Google Ads, PPC, and other digital activities.
- Monitor agency deliverables, timelines, and performance.
- Follow up with agencies to ensure timely execution.
- Research and evaluate new agencies, vendors, and digital marketing opportunities.
- Coordinate website updates, landing pages, and digital campaigns.

4. Website & App Coordination
- Coordinate with website and app development teams for updates, improvements, and bug fixes.
- Follow up on development tasks and ensure timely completion.
- Coordinate UI/UX improvement requirements.
- Maintain a proper record of pending development tasks and their status.

5. Lead Management




- Coordinate with the sales team regarding digital leads.
- Monitor lead quality, response, and follow-up status.
- Identify gaps in lead generation and communication.
- Coordinate with digital agencies to improve lead generation campaigns.

6. Offline Branding & Marketing
- Coordinate branding activities with dealers, distributors, exhibitions, events, and marketing campaigns.
- Assist in product launches and promotional activities.
- Coordinate photoshoots and video shoots.
- Coordinate with vendors for printing, branding material, promotional activities, and events.
- Travel for exhibitions, dealer visits, marketing projects, shoots, and business meetings when required.

7. Presentations & Business Coordination
- Assist in preparing marketing presentations, product presentations, campaign proposals, and reports.
- Participate in internal and external meetings and confidently represent the company's marketing initiatives.
- Coordinate with management and different departments for marketing requirements.
- Maintain professional communication with agencies, vendors, influencers, dealers, and business partners.

8. Performance Tracking & Reporting
- Monitor social media insights and digital campaign performance.
- Prepare weekly and monthly marketing reports.
- Track important marketing KPIs and campaign results.
- Analyse performance and suggest improvements based on data, market trends, and customer behaviour.

Required Skills & Experience
- 1–4 years of experience in Marketing, Branding, Digital Marketing, Social Media, or a related field.
- Excellent verbal and written communication skills.
- Confident and professional personality suitable for client meetings and presentations.
- Solid coordination, follow-up, and organizational skills.
- Ability to communicate effectively with agencies, vendors, influencers, developers, and internal teams.
- Good understanding of Instagram, Facebook, YouTube, LinkedIn, Google, and Meta platforms.
- Familiarity with SEO, SMO, Google Ads, Meta Ads, PPC,



and email marketing.
- Ability to manage multiple projects and deadlines simultaneously.
- Basic knowledge of Canva, CapCut, Adobe Express, or similar tools.
- Good working knowledge of MS Office, particularly Excel and PowerPoint.

Preferred Skills

Candidates with any of the following will have an advantage:

- Experience in consumer products, FMCG, furniture, mattress, lifestyle, or manufacturing brands.
- Experience in branding and offline marketing.
- Knowledge of WordPress or website management.
- Photography and videography skills.
- Basic video editing skills.
- Experience using AI tools such as ChatGPT, Canva AI, or similar platforms.
- Experience handling exhibitions, trade shows, dealer meets, launches, or promotional events.
- Experience coordinating with influencers or digital marketing agencies.
- Positive presentation and PowerPoint skills.

What We're Looking For

We are looking for someone who:

- Takes ownership instead of waiting for instructions.
- Has excellent follow-up and coordination skills.
- Is confident interacting with agencies, vendors, influencers, dealers, and management.
- Is well-presented, professional, and comfortable representing the company.
- Can confidently participate in meetings and presentations.
- Is willing to travel for projects, exhibitions, shoots, dealer activities, and business meetings when required.
- Thinks creatively and regularly brings new marketing ideas.
- Can work independently with minimum supervision.
- Can manage multiple activities without losing track of deadlines.
- Is genuinely interested in building brands and growing businesses through marketing.

Important Location Requirement

Job Location & Commute

Work Location: Sham Foam Ltd., Haryana

Our office is conveniently located approximately:

- 25 km from Ambala Cantt
- 18 km from Mahesh Nagar, Ambala Cantt
- 28 km from Ambala City
- 7 km from Saha
- 14 km from Shahzadpur

Candidates currently residing in Ambala, Saha, Shahzadpur, or nearby areas will be preferred.

Candidates from other locations are welcome to apply if they are comfortable with the daily commute or willing to relocate closer to the workplace.

This is an in-person role and is not a work-from-home position.

Pay: ₹17,500.00 - ₹23,500.00 per month

Perks

- Commuter assistance
- Provident Fund

Work Location: In person

📌 Brand & Digital Marketing Executive (Ambala)
🏢 Sham Foam
📍 Ambala