Key Responsibilities:
- Content Creation & Strategy: Develop and execute engaging social media content (posts, videos, reels, stories) aligned with medical weight loss trends and audience interests
- Community Engagement: Actively engage with followers, respond to queries, and build a strong community across platforms
- Collaboration: Work with nutritionists, coaches, doctors, influencers, and internal teams to develop compelling content and campaigns
- Performance Analysis: Track, analyze, and report social media metrics; optimize strategies based on insights
- Trendspotting: Stay updated on trends in medical weight loss, health, fitness, and social media algorithms
- Campaign Management: Plan and execute campaigns to drive awareness and user engagement
- Paid Promotions:
Collaborate with marketing to strategize and execute paid campaigns for maximum reach
Qualifications:
- 3–5 years of experience in social media management in healthcare, healthtech, or nutrition & wellness
- Solid content creation skills, especially in video and storytelling formats
- Experience managing platforms like Instagram, YouTube, and Facebook
- Deep understanding of trends in nutrition, fitness, and healthcare content
- Excellent communication and community management skills
- Ability to analyze social data and optimize strategies
📌 Assistant Manager Social Media (Mumbai)
🏢 Ketto
📍 Mumbai