Assistant Manager – PR & Marketing (MR)- Reputed FMCG MNC Company - New Delhi (Okhla Phase 3)

Assistant Manager – PR & Marketing (MR)- Reputed FMCG MNC Company - New Delhi (Okhla Phase 3)

21 Aug
|
DC Consultants
|
Delhi

21 Aug

DC Consultants

Delhi

:

We are having an urgent opening for the position of Assistant Manager– PR & Marketing for a reputed FMCG MNC Company at Delhi (Okhla Phase 3) location.

1. Key Responsibilities

Promotion of Digital Marketing

- Plan and execute SNS and web marketing strategies (Instagram, Facebook, LinkedIn, YouTube, Twitter/X)

- Strategically develop and implement SEO initiatives to enhance website visibility and organic search

- Develop and manage monthly/weekly content calendars, and oversee day-to-day posting

- Create and edit content (visuals, videos, and copywriting)

- Plan and manage paid campaigns, including SNS and search ads

- Define, track, analyse, and optimise digital KPIs such as CVR, ROI, lead generation, social engagement rate, and campaign-related sales performance

- Foster engagement with existing and potential consumers (respond to DMs and comments)

Execution of Mass Advertising

- Coordinate with advertising agencies on media planning, placement, and post-campaign reporting and optimization

- Promotion via BTL (in coordination with Sales)

- Plan and execute sales-driven promotional campaigns (e.g. merchandising tools,



POP materials)

- Develop and follow up on in-store and retail-oriented promotions

- Support the planning and rollout of sampling and events

Other Duties

- Collaborate with in-house designers

- Coordinate with internal PR team members

- Prepare reports and presentation materials

- Monitor and share market trends and competitor activities

1. Qualifications

- Bachelor's degree in Marketing, Business, Communications or related fields (Master's preferred)

- Minimum 3 years of experience in SNS management and content development (FMCG or healthcare experience is a plus)

- Practical knowledge of ad platforms (Meta, LinkedIn, YouTube, etc.)

- Robust copywriting skills in English and understanding of brand tone

- Data-driven marketing capabilities with understanding of KPIs such as CVR and ROI

- Basic knowledge of tools such as Canva, Photoshop, and video editing software (expert proficiency not required)

- Ability to manage multiple projects with speed and teamwork

📌 Assistant Manager – PR & Marketing (MR)- Reputed FMCG MNC Company - New Delhi (Okhla Phase 3)
🏢 DC Consultants
📍 Delhi

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