Position : Assistant Manager - Influencer Marketing
Experience :4+ years of experience with a digitally native company
Job Location : Nariman Point
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What we are looking for
We are looking for you if you are inspired by the vision of building India's first global premium beauty house which is energetic and beautifully crafted with consumer centric and world class Clean Beauty products.
Role and Responsibilities:
- Ideation and conceptualization of Influencer Marketing plans.
- Identify and build relationships with influencers
- Design end-to-end influencer campaigns that supports the brand objectives
- Build relationship with marketing agencies and tracking the campaigns
- Increase outreach on social media and with the influencer community
- Develop and execute influencer marketing strategies and creative campaigns
- Onboarding, Cost negotiation, Briefing & Campaign Execution with influencers/influencer marketing agencies.
- Monitoring influencer marketing activities, tracking & analysing data, post-campaign evaluation, identifying key learnings and opportunities for improvement to meet campaign objectives
- Be aware of influencer marketing industry trends
- Analyse the performance metrics
- Collaborate with the influencer community and reach out to new influencers, activating existing influencers, and build and maintain a strong relationship
- Taking Ownership of User Graphic Content generation/designing (UGC)
- To identify and collaborate with other brands to increase awareness and visibility with a likeminded audience.
- Identify and Garner partnerships with individuals or brands or communities With the aim to increase brand awareness and escalate brand messaging
- Ensuring the content from creators is as per brand aesthetics
- Building a community for kiro based on the values and aesthetics we stand for.
We are looking for someone with an entrepreneurial and problem-solving spirit with the maturity to balance their actions between drawing from experience and experimentation. Robust analytical skills and interpersonal skills should be part of what you bring to the table. This opportunity will bring unique value to your career as you will be working with a team including the brightest and best of not just the Indian beauty industry but also the Indian technology industry.
Desired Qualifications:
Work experience
- Prior experience on Influencer marketing
- 4+ years of overall experience
Education
- Master’s degree in Marketing, Business Administration, or any other related field.
Skills & Competencies required
- Content Creation
- Experience in Influencer/Digital Marketing,
- Data Analysis skills
- Proven track record in campaign strategies
- Excellent interpersonal and relationship building skills
- Work experience with influencers on Instagram, YouTube, Snapchat, Twitter, and Facebook
- Energetic, Enthusiastic and motivated
- Possess in-depth knowledge of the social media marketing industry
- Work in a competitive workplace to meet deadlines
What Can we offer?
- Exponential Learning Curve
- Competitive Salary
- Transparent working environment
- Growth in Career