We're GrowthSchool. And we built Outskill.

GrowthSchool started with one belief: you learn a skill fastest from the person actually doing it. So we partnered with the top 1% of instructors to build high-impact, cohort-based courses in personal and professional growth for learners around the world and used AI to make that learning personal at a scale a classroom never could.

Then AI changed what "upskilling" even means. Roles started getting rewritten faster than curriculums could keep up, and the real divide stopped being skilled versus unskilled. It became AI-ready versus not.

So, we built Outskill, our AI education arm, to close that gap, practical, implementation-first AI training for professionals, teams and enterprises. Today Outskill is one of the largest AI education companies in the world: 16M+ learners across 160+ countries, and programs running everywhere from individual upskilling to enterprise AI transformation.

Our mission: Make 100 million people AI-ready by 2028.

What that actually feels like day to day: we're 300+ people, backed by Sequoia, moving at a speed that surprises most people who join us. Products ship in weeks, not quarters. There's no thick layer of process between an idea and it going live. You'll own things visibly bigger than your title. Some experiments will fail publicly, and we'll talk about them openly on Monday.

If you need a finished playbook before you start, this will be uncomfortable. If you'd rather write the playbook, you'll like it here.

Job Description:

As an Influencer Marketing Associate,



you will play a pivotal role in expanding our brand’s reach and impact by collaborating with influential figures in the education and tech communities. This position demands a proactive approach, creativity, and keen insight into the digital influencer landscape, especially within the EdTech sector.

Responsibilities:

Influencer Partnership Development: Research and identify new influencers who align with GrowthSchool's mission and values. Initiate contact and negotiate partnerships that are mutually beneficial.

Campaign Strategy and Execution: Assist in the development and execution of influencer marketing campaigns. Coordinate with influencers to ensure content is compelling and adheres to campaign goals.

Content Creation Assistance: Work alongside our creative team to provide influencers with transparent content briefs based on strategic objectives. Ensure all content is on-brand and optimized for engagement and conversion.

Performance Analysis: Monitor and analyze the performance of influencer campaigns using metrics such as engagement rates, conversion data, and ROI. Prepare detailed reports to share with the marketing team, providing insights and recommendations for future campaigns.





Relationship Management: Maintain excellent professional relationships with influencers to build a reliable network for ongoing collaborations. Handle day-to-day communications and troubleshoot any issues that arise during the campaign lifecycle.

Learning and Development: Participate in workshops and training sessions to enhance your knowledge of digital marketing trends and tools, with a focus on maximizing influencer impact.

Requirements:

Educational Background: Pursuing or have obtained a bachelor’s degree in Marketing, Communications, Public Relations, or related field.

Digital Savvy: Strong understanding of social media platforms (Instagram, YouTube, LinkedIn, TikTok) and influencer marketing trends.

Communication Skills: Exceptional written and verbal communication abilities.

Analytical Skills: Comfortable with data analysis and able to use insights to drive decisions.

Creative Thinking: Able to think creatively to propose innovative ideas for content and influencer collaborations.

Organizational Skills: Highly organized with an ability to manage multiple projects and deadlines.

Learning Opportunities:

Real-World Experience: Engage directly in campaigns that reach thousands of learners globally.

Industry Insights: Gain exposure to the inner workings of a leading EdTech company.

Career Development: Receive mentoring from senior marketers and opportunities for future employment.

Work Location :

Bengaluru Onsite

📌 Associate/ Senior Associate - Influencer Marketing (India)
🏢 Growth School
📍 India