Job Description – Marketing Executive

Location: Ahmedabad, Gujarat
Experience: 1–5 Years
Industry: Renewable Energy / Engineering Consultancy

About the Role

We are looking for a dynamic, enthusiastic, and result-oriented Marketing Executive to support our business growth in the renewable energy and engineering consultancy sector. The candidate will be responsible for identifying current business opportunities, developing client relationships, promoting company services, coordinating marketing activities, and supporting the business development team in generating new projects.

Key Responsibilities

- Identify and develop new business opportunities in the renewable energy, solar PV, EPC, infrastructure, and engineering sectors.
- Generate leads through online research, LinkedIn, industry databases, networking, references, and direct outreach.
- Identify potential clients including EPC companies, solar developers, consultants, industries, government organizations, and infrastructure companies.
- Contact prospective clients through calls, emails, LinkedIn, meetings, and other professional communication channels.
- Prepare and share company profiles, service presentations, capability statements, brochures, and proposals with prospective clients.
- Coordinate with the technical and management teams to understand project requirements and prepare suitable technical-commercial proposals.
- Maintain and regularly update the lead, client, enquiry, quotation, and follow-up database.
- Conduct regular follow-ups with prospective and existing clients to convert enquiries into business opportunities.
- Arrange and participate in client meetings, presentations, conferences, exhibitions, and industry networking events.




- Develop and maintain strong professional relationships with existing and potential clients.
- Monitor market trends, competitor activities, upcoming solar projects, tenders, and business opportunities.
- Support management in developing marketing strategies and business development plans.
- Coordinate with the design/technical team for preparation of marketing presentations, technical articles, case studies, and project credentials.
- Manage and improve the company's presence on LinkedIn and other relevant digital platforms.
- Prepare regular reports on lead generation, client meetings, follow-ups, quotations, conversions, and business pipeline.
- Ensure timely follow-up on quotations, proposals, work orders, and commercial discussions.
- Coordinate with the accounts/project teams for client-related documentation and commercial follow-ups.
- Travel for client meetings, conferences, site visits, and business development activities whenever required.

Qualifications

- Bachelor's degree in Marketing, Business Administration, Engineering, Commerce, or a related field.
- 1–5 years of experience in Marketing, Business Development, Sales, or Client Acquisition.
- Excellent verbal and written communication skills.
- Strong interpersonal, networking, negotiation, and presentation skills.
- Good knowledge of MS Excel, Word, PowerPoint, and professional email communication.
- Strong follow-up and lead-conversion capabilities.





Preferred Skills

- Prior experience in Solar PV / Renewable Energy / EPC / Engineering Consultancy will be highly preferred.
- Knowledge of solar project development, EPC, engineering consultancy, or infrastructure services will be an advantage.
- Experience in B2B marketing and corporate client acquisition.
- Knowledge of LinkedIn marketing, digital marketing, CRM tools, and lead-generation platforms.
- Ability to understand technical services and communicate their commercial value to clients.
- Willingness to travel for business development and client meetings.

Key Performance Indicators (KPIs)

- Number and quality of new leads generated
- Client meetings and business development interactions
- Enquiries and proposals generated
- Lead-to-client conversion ratio
- New clients acquired
- Revenue/business generated
- Repeat business from existing clients
- Follow-up effectiveness and sales pipeline development
- Growth of the company's professional network and market presence

What We Offer

- Opportunity to work with large-scale renewable energy and solar PV projects
- Exposure to leading EPC companies, developers, consultants, and industry stakeholders
- Strong learning and career-growth opportunities
- Performance-based incentives and career progression
- Professional and technically driven working environment
- Every 2nd & 4th Saturday Off

Freshers with excellent communication skills, confidence, and a strong interest in sales and business development are also welcome to apply.

Job Type: Full-time

Pay: ₹15,000.00 - ₹48,650.06 per month

Benefits:

- Flexible schedule

Experience:

- total work: 1 year (Required)

Work Location: In person

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