Job Description – Sales Manager (Advertising & Lead Generation)Position

Sales Manager – Advertising & Lead Generation

Department

Sales & Business Development

Experience

1-3 years’ experience in advertising sales, digital marketing sales, lead generation, media sales, or B2B sales.

Job Location

Noida / Delhi NCR

Job Type

Full-time

Job Summary

We are looking for an experienced and target-oriented Sales Manager – Advertising & Lead Generation to drive revenue through advertising solutions, digital marketing services, Meta/Google advertising, lead generation campaigns, and customized marketing solutions.

The candidate will be responsible for acquiring new clients, managing existing accounts, understanding client requirements, preparing proposals, closing business, and achieving monthly and annual revenue targets

Key Responsibilities1. Sales & Business Development

- Generate new business through cold calling, referrals, networking, LinkedIn, email campaigns, and market research.
- Identify potential clients across different industries and generate qualified sales opportunities.
- Conduct client meetings and presentations to understand business and marketing requirements.
- Develop customized advertising and lead-generation proposals.
- Negotiate commercials, packages, and contracts with clients.
- Close deals and achieve monthly, quarterly, and annual sales targets.

2. Advertising & Lead Generation Sales

- Sell Meta Ads, Google Ads, social media advertising, lead generation campaigns, digital marketing, and media solutions.
- Understand client objectives such as leads, enquiries, sales,



brand awareness, app downloads, and customer acquisition.
- Recommend appropriate advertising platforms, budgets, targeting strategies, and campaign packages.
- Explain campaign performance, CPL, conversion rates, ROI, and other key marketing metrics to clients.
- Coordinate with the digital marketing/performance marketing team to ensure successful campaign execution.

3. Client Relationship Management

- Build and maintain strong relationships with existing and new clients.
- Conduct regular follow-ups and identify opportunities for repeat business and upselling.
- Handle client queries and coordinate with internal teams for timely resolution.
- Maintain high client satisfaction and improve customer retention.

4. Field Marketing & Client Acquisition

- Visit potential clients, businesses, institutions, offices, shops, and commercial establishments.
- Identify new business opportunities through regular market visits.
- Meet business owners, marketing managers, HR managers, and other decision-makers.
- Promote advertising, digital marketing, lead generation, and media solutions.
- Generate qualified leads through field activities and direct interaction.
- Schedule client meetings and product/service presentations.




- Follow up with prospects and convert leads into customers.

Required Skills

- Strong B2B sales and business development skills.
- Experience in advertising/media/digital marketing sales.
- Positive understanding of Meta Ads and Google Ads.
- Knowledge of lead generation and performance marketing.
- Excellent communication and presentation skills.
- Strong negotiation and closing abilities.
- Good client relationship management skills.
- Ability to work with sales targets and deadlines.
- Team management and leadership skills.
- Good knowledge of MS Excel, PowerPoint, Word, and CRM tools.
- Ability to prepare commercial proposals and presentations.

Preferred Experience

Candidates with experience in any of the following sectors will be preferred:

- Digital Marketing Agencies
- Advertising Agencies
- Media & Publishing
- Performance Marketing
- Lead Generation Companies
- EdTech
- Real Estate
- Healthcare
- Automotive
- BFSI
- Education
- E-commerce
- B2B Services

Key Performance Indicators (KPIs)

- Monthly revenue achievement
- New client acquisition
- Lead-to-client conversion
- Average deal size
- Client retention
- Repeat business
- Upselling/cross-selling
- Sales team productivity
- Sales pipeline value
- Overall ROI from sales activities

Qualification

Graduate in any discipline.

MBA/PGDM in Marketing, Sales, Business Development, or a related field will be an advantage.

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

- Cell phone reimbursement

Work Location: In person

📌 Senior Sales Executive (India)
🏢 Thevinayenterprises
📍 India