JOB DESCRIPTIONSocial Media ManagerCompany
Taiiki Media Limited
Location: Sector 62, Noida, Uttar Pradesh
Experience: 1–2 Years
Employment Type: Full-Time | Permanent
Work Mode: Work from Office
About Taiiki Media Limited
Taiiki Media Limited is a energetic digital marketing and event management company focused on building impactful brands through strategic digital marketing, creative storytelling, innovative campaigns, and experiential marketing.
We work across multiple industries and develop integrated marketing solutions that combine social media, content, influencer marketing, events, and emerging technologies to deliver measurable business outcomes.
Position Overview
We are seeking a creative, strategic, and results-driven Social Media Manager to lead the social media presence of multiple brands and projects within the organization.
The candidate will be responsible for developing and implementing social media strategies, managing content execution, driving audience growth, coordinating influencer campaigns, supporting event marketing initiatives, and analyzing campaign performance.
This position requires a combination of strategic thinking, creativity, strong execution skills, and commercial awareness. The ideal candidate should be comfortable managing multiple projects in a fast-paced, deadline-driven environment.
Key Responsibilities1. Social Media Strategy & Management
- Develop and implement comprehensive social media strategies aligned with brand and business objectives.
- Manage and grow social media accounts across Instagram, LinkedIn, Facebook, and other relevant platforms.
- Develop and maintain monthly and weekly content calendars.
- Establish and maintain consistent brand voice, messaging, positioning, and visual communication.
- Monitor social media trends, platform updates, competitor activities, and emerging content formats.
- Identify opportunities to improve organic reach, engagement, audience growth, and brand visibility.
2. Content Strategy & Execution
- Develop content strategies for brand campaigns, product/service promotions, events, and corporate communications.
- Plan and coordinate the production of reels, videos, carousels, static posts, stories, and other digital content.
- Work closely with designers, video editors, copywriters, and other creative professionals to ensure timely content delivery.
- Ensure all content is aligned with brand guidelines, campaign objectives, and quality standards.
- Review and approve content before publication where required.
3. AI-Enabled Marketing & Content Workflows
- Utilize AI-powered tools such as ChatGPT, Canva AI, Midjourney, and other relevant platforms for content ideation, research, copy development, creative concepts, and workflow optimization.
- Identify opportunities to integrate AI into social media planning and content production.
- Stay updated with emerging AI tools and technologies relevant to digital marketing.
4. Influencer Marketing & Creator Partnerships
- Identify and evaluate relevant influencers and content creators based on campaign objectives, audience demographics, engagement, and brand relevance.
- Coordinate influencer outreach, onboarding, campaign briefs, deliverables, and timelines.
- Manage influencer campaigns from planning through execution and performance evaluation.
- Maintain professional relationships with influencers, creators, talent managers, and agencies.
- Track influencer deliverables and campaign performance to ensure successful execution.
5. Event Marketing & Digital Amplification
- Develop and execute pre-event, live-event, and post-event social media campaigns.
- Create digital strategies to increase event awareness, registrations, participation, and engagement.
- Coordinate real-time social media coverage during events.
- Plan and execute event-related reels, stories, posts, interviews, highlights, and promotional content.
- Develop post-event content strategies to maximize digital reach and brand visibility.
6. Client & Stakeholder Management
- Understand client requirements, marketing objectives, target audiences, and brand positioning.
- Participate in client meetings, presentations, campaign discussions, and strategy sessions.
- Coordinate with clients and internal teams to ensure timely delivery of marketing campaigns.
- Communicate campaign progress, deliverables, and performance insights professionally.
- Support client retention and business growth through effective social media execution.
7. Performance Analysis & Optimization
- Monitor key social media and campaign metrics, including:
- Reach and impressions
- Engagement rate
- Follower growth
- Website traffic
- Leads and conversions
- Campaign ROI
- Prepare regular performance reports and presentations.
- Analyze campaign data and provide actionable recommendations.
- Continuously optimize content, campaigns, and audience strategies based on performance insights.
- Coordinate with the performance marketing team on Meta Ads and other paid marketing initiatives.
8. Cross-Functional Coordination
- Work closely with Marketing, Design, Content, Video, Influencer, Sales, and Events teams.
- Manage multiple brands, campaigns, and projects simultaneously.
- Ensure all assigned deliverables are completed within defined timelines.
- Maintain effective communication and coordination across departments.
- Take ownership of assigned campaigns from planning through execution and reporting.
Required Qualifications & Skills
- Bachelor's degree in Marketing, Mass Communication, Business Administration, Media, or a related discipline is preferred.
- 1–2 years of relevant professional experience in Social Media Management, Digital Marketing, or a similar role.
- Proven experience managing professional social media accounts and developing content strategies.
- Strong understanding of Instagram, LinkedIn, Facebook, and current social media trends.
- Working knowledge of influencer marketing and creator collaborations.
- Practical understanding of content creation and social media analytics.
- Familiarity with AI-powered content and marketing tools.
- Strong written and verbal communication skills.
- Excellent organizational, coordination, and time-management abilities.
- Strong analytical and problem-solving skills.
- Ability to manage multiple priorities and work effectively under deadlines.
- Creative mindset combined with a strong business and results-oriented approach.
Preferred Qualifications
- Prior experience in a digital marketing agency, media organization, advertising agency, or event management company.
- Basic knowledge of Meta Ads and paid social media marketing.
- Experience managing multiple brands or client accounts.
- Familiarity with CRM systems, lead management, and digital marketing funnels.
- Understanding of branding, storytelling, audience psychology, and content marketing.
- Experience working with influencers, creators, agencies, or talent networks.
- Strong portfolio demonstrating successful social media campaigns and content execution.
Key Performance Indicators (KPIs)
The successful candidate will be evaluated based on:
- Growth in followers, reach, impressions, and engagement.
- Improvement in overall brand visibility and digital presence.
- Successful planning and execution of social media campaigns.
- Successful execution and performance of influencer campaigns.
- Growth in event registrations, engagement, and digital reach.
- Contribution to lead generation and business development.
- Quality, consistency, and timeliness of content delivery.
- Client satisfaction and effective stakeholder management.
- Data-driven optimization and measurable campaign improvements.
Candidate Profile
We are looking for an individual who is creative, proactive, accountable, commercially aware, and highly execution-oriented.
The ideal candidate should be capable of independently managing social media initiatives while collaborating effectively with internal teams and clients. Strong ownership, attention to detail, communication skills, and the ability to deliver results within deadlines are essential for this role.
Application Process
Interested candidates are requested to share their updated CV and portfolio/work samples with:
Email:
[email protected]
Work Location: In person
📌 Social Media Manager (Noida)
🏢 TAIIKI MEDIA
📍 Noida