Business Development Associate (BDA)

Location: Noida
Experience: 1+ Years
Employment Type: Full-time

About the Role

We are looking for a result-oriented Business Development Associate with 2+ years of experience in selling digital marketing services. The candidate will be responsible for identifying potential clients, generating leads, pitching digital marketing solutions, and converting prospects into long-term clients.

Key Responsibilities

- Generate new business opportunities through cold calling, email outreach, LinkedIn, referrals, and other channels.
- Identify and target potential B2B clients requiring digital marketing services.
- Understand client requirements and recommend suitable digital marketing solutions.
- Pitch and sell services such as SEO, Google Ads/PPC, Social Media Marketing, Website Development, Content Marketing, Branding, and Lead Generation.
- Conduct client meetings and product/service presentations.
- Prepare proposals, quotations, and commercial negotiations.
- Follow up with prospects throughout the sales cycle and convert leads into clients.
- Maintain and regularly update the sales pipeline and CRM.
- Achieve monthly and quarterly business development and revenue targets.
- Coordinate with internal digital marketing and delivery teams to ensure smooth client onboarding.
- Maintain strong relationships with existing clients and identify opportunities for upselling/cross-selling.

Required Skills

- 1+ years of experience in Business Development / B2B Sales.




- Proven experience in selling digital marketing services or IT/digital services.
- Strong lead generation and cold-calling skills.
- Valuable understanding of digital marketing concepts and services.
- Excellent communication, presentation, negotiation, and convincing skills.
- Ability to handle the complete sales cycle from lead generation to closure.
- Target-oriented and comfortable working in a performance-driven environment.
- Good knowledge of CRM tools, MS Excel, and basic sales reporting.

Preferred Candidates

Priority should be given to candidates who have:

- Direct experience selling digital marketing services — strongest preference.
- Experience in B2B sales / agency sales, especially selling services to businesses.
- Experience selling SEO, PPC/Google Ads, social media marketing, website development, branding, or lead-generation services.
- Existing experience with lead generation through LinkedIn, cold calling, email marketing, or outbound sales.
- Candidates who have worked in a digital marketing agency, IT services company, SaaS company, or web development company.
- Candidates with a demonstrable record of meeting sales targets and closing clients.
- Candidates who understand the difference between digital marketing services and can identify which solution is appropriate for a client's business requirement.

Education

Graduate in any discipline. MBA/PGDM in Marketing or Business Development will be an added advantage.

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Business Development Associate (Noida)
🏢 Samadhan Group Institute for Industrial Developemnt
📍 Noida