Position: Senior Marketing Executive – Night Shift (PST Time)
Location: Noida or Gurgaon (100% Onsite)
Key Responsibilities:
· Drive awareness and demand generation within targeted and recent enterprise accounts, using account-based marketing (ABM) approaches.
· Plan and run technology-focused campaigns that support the company's positioning in its industry ecosystem.
· Partner closely with sales and delivery teams on demand generation initiatives, directly supporting pipeline growth and revenue outcomes.
· Manage the company's social media presence, including content planning, post creation, and engagement.
· Manage and enhance the CEO's professional social media presence and personal branding.
· Create compelling social media posts, marketing collateral, graphics, presentations, and other promotional content.
· Develop & execute comprehensive brand strategies aligned with business objectives.
· Coordinate with the website development team to implement ongoing updates and actively contribute to website modernization initiatives.
· Own SEO strategy end-to-end — technical, on-page, off-page, and programmatic.
· Lead PR and branding activities for the CEO and the company, including identifying and applying for relevant industry awards, recognitions, and speaking opportunities.
· Track and report on marketing performance through business outcomes — leads, meetings, opportunities, pipeline, and revenue — in addition to engagement metrics, maintained in daily Excel reports for ongoing tracking and decision-making.
Requirements:
· 3+ years of experience in marketing, branding, and content creation.
· Proven experience in Account-Based Marketing (ABM) and B2B demand generation, specifically targeting enterprise accounts.
· Experience partnering with sales teams to drive measurable pipeline and revenue outcomes, not just engagement or reach.
· Hands-on experience managing corporate and executive social media accounts.
· Proficiency in graphic design tools (Canva, Adobe Creative Suite, or similar) and PowerPoint.
· Familiarity with AI tools like Claude, Perplexity, ChatGPT & Gemini for brand visibility tracking.
· Experience creating marketing content, presentations, and brand messaging.
· Self-driven individual contributor (IC) with the ability to independently manage multiple priorities and deliverables.
· SEMrush experience.
· PR experience will be a plus.
Pay: ₹600,000.00 - ₹800,000.00 per year
Benefits:
- Provident Fund
Work Location: In person
📌 Senior Marketing Executive (Noida)
🏢 Zensa
📍 Noida