Location:

Vadodara, Gujarat

Salary Range:

Upto 25K

Job Description:

Company Profile

SVAAPTA IT-Ally Solutions Pvt. Ltd. is a leading software solutions provider delivering high-quality and cost-effective IT services to businesses worldwide. Operating from Vadodara, India, we offer globally recognized Indian software talent to help clients implement productive, scalable, and innovative technology solutions.

Our expertise spans multiple domains, including application development, web development, system integration, software maintenance, and IT consulting services. At Svaapta, we focus on building strong and reliable IT partnerships that empower our clients to succeed.

Our team comprises passionate, innovative, and experienced professionals dedicated to excellence.

To learn more, please visit: https://www.svaapta-it-ally.com

Job Summary

We are looking for an experienced Digital Marketing & SEO Executive to develop, implement, track, and optimize our digital marketing campaigns across various online channels. The ideal candidate will be responsible for driving brand awareness, lead generation, and online engagement through data-driven marketing strategies and performance analysis.

Key Responsibilities

- Plan and execute comprehensive digital marketing campaigns, including SEO, SEM, email marketing, social media, and display advertising.

- Manage and maintain the company’s social media presence across platforms, ensuring engaging and consistent content.

- Measure and analyze the performance of all digital campaigns, preparing weekly and monthly reports on key metrics and ROI.

- Identify trends, insights, and opportunities to optimize digital spend and performance.

- Conduct A/B testing,



analyze conversion rates, and improve user engagement.

- Collaborate with design and development teams to create optimized landing pages and enhance the user experience.

- Evaluate emerging tools and technologies, providing recommendations for adoption and implementation.

- Monitor and improve the monthly conversion rate, ensuring continuous growth.

- Prepare monthly reports comparing project time investment versus returns for management review.

- Develop and manage online branding and publicity campaigns for brand promotion.

- Ensure all social media accounts are active, informative, and aligned with brand strategy.

- Generate detailed reports on web traffic, conversions, and ROI.

- Oversee the company website, ensuring it follows SEO best practices and remains updated with relevant content.

- Perform additional marketing-related tasks as assigned by management.

Required Skills & Qualifications

- Bachelor’s degree in Marketing, Business Administration, or a related field.

- Proven hands-on experience in digital marketing.

- Strong communication skills and familiarity with IT or tech-related marketing.

- Demonstrated experience managing SEO/SEM, social media, email, and display advertising campaigns.

- Creative thinker with a deep understanding of target audience engagement and digital storytelling.

- Experience optimizing landing pages and user conversion funnels.

- Proficiency in website analytics tools such as Google Analytics, NetInsight, Omniture, or WebTrends.

- Strong analytical, reporting, and time management skills.

- Up-to-date with the latest digital marketing trends, algorithms, and best practices.

- Keen awareness of internet trends and digital consumer behavior.

📌 Digital Marketing Excutive (Vadodara)
🏢 svaapta it-ally solutions
📍 Vadodara