Job Summary:

We are looking for a results-driven Google Ads & Performance Marketing Specialist to plan, execute, and optimize paid advertising campaigns across Google Ads, Meta (Facebook & Instagram), and other digital platforms. The ideal candidate should have strong analytical skills, hands-on campaign management experience, and a performance-focused mindset to generate high-quality leads and conversions.

Key Responsibilities:

- Plan, launch, and manage Google Ads campaigns (Search, Display, YouTube, Performance Max).
- Execute and optimize Meta Ads (Facebook & Instagram) for lead generation, traffic, and conversions.
- Develop and manage performance marketing strategies aligned with business goals.
- Conduct keyword research, audience targeting, and competitor analysis.
- Create compelling ad copies, creatives, and A/B test variations.
- Monitor campaign performance and optimize CTR, CPC, CPA, ROAS, and conversion rates.
- Set up and manage conversion tracking (Google Tag Manager, GA4, Meta Pixel).




- Prepare weekly & monthly performance reports with actionable insights.
- Collaborate with content, design, and SEO teams for integrated campaigns.
- Ensure campaigns comply with platform policies and brand guidelines.
- Manage budgets efficiently to maximize ROI.

Required Skills & Qualifications:

- Proven experience in Google Ads & Meta Ads management.
- Solid understanding of performance marketing funnels.
- Experience with lead generation and conversion-focused campaigns.
- Knowledge of Google Analytics (GA4) and reporting dashboards.
- Familiarity with A/B testing, retargeting, and lookalike audiences.
- Analytical mindset with attention to detail.
- Excellent communication and reporting skills.

Job Types: Full-time, Internship

Pay: ₹10,000.00 - ₹12,000.00 per month

Experience:

- Google Ads: 1 year (Required)

Work Location: In person

📌 Google Ads & Performance Marketing (India)
🏢 Atlanduz Technologies
📍 India