Job Description – CRM Executive

Company: FLiCKA Cosmetics Pvt. Ltd.
Position: CRM Executive
Department: Marketing / Customer Relationship Management
Experience: 2–3 Years
Employment Type: Full-Time
Location: Mumbai
Work Mode: Work from Office

About the Role

We are looking for a CRM Executive who will be responsible for managing and improving customer relationships, engagement, retention, and repeat purchases across our D2C channels.

The ideal candidate should have hands-on experience with WhatsApp, Email, SMS, retention marketing, and customer data analysis.

Key Responsibilities1. CRM Campaign Management

- Plan, execute, and monitor CRM campaigns across WhatsApp, Email, SMS, Push Notifications, and other customer communication channels.
- Create campaigns for new customers, repeat customers, inactive customers, and high-value customers.

2. Coordination

- Coordinate with Marketing, Performance Marketing, Creative, E-commerce, Customer Support, and Product teams for CRM campaigns.




- Work closely with the creative team to develop campaign creatives, copies, and promotional communication.

Required Skills

- 2–3 years of experience in CRM, Retention Marketing, D2C, E-commerce, or Digital Marketing.
- Hands-on experience with WhatsApp, Email, SMS, and Push Notification campaigns.
- Strong analytical and data interpretation skills.
- Good knowledge of Excel/Google Sheets.
- Good communication and coordination skills.

Preferred Experience

Candidates with experience in D2C, Beauty, Cosmetics, Fashion, FMCG, Lifestyle, or E-commerce will be preferred.

What We Are Looking For

- Strong understanding of customer behaviour
- Ability to work in a quick-paced D2C environment

Pay: ₹15,081.43 - ₹25,710.60 per month

Benefits:

- Health insurance
- Paid time off
- Provident Fund

Work Location: In person

📌 CRM Executive (Goregaon)
🏢 Flicka Cosmetics
📍 Goregaon