You'll own how That Works shows up in public, and then you'll learn to run that same machine for our clients. We build content systems, not just content. By the end of this internship you'll know how to do both: write things worth reading, and build the engine that publishes them consistently without anyone burning out.

We know what we need from you, but it's also important that you know what you want from us. You'll have a genuine say in where you go deep, what you own, and how your role develops. The best version of this internship is one you help define.

YOU'LL WORK ON
Writing and editing: LinkedIn posts, thought leadership pieces, long-form breakdowns. Drafting from scratch, and editing AI-assisted drafts to give them the hooks, texture, and point of view that only a human touch brings. There's no editing SOP yet. You'll help write it, and it becomes part of how we deliver for every client after you.
Running the content engine: We build automated content workflows for ourselves and for clients: pipelines that turn ideas into drafts, images, and carousels.



You'll operate these systems. Feeding them, quality-checking what comes out, scheduling, repurposing one solid idea into five formats. You don't need to know how to build automations; you need to become excellent at running them.
Content calendars and consistency: Planning what goes out, where, and when, for us and eventually for clients. Keeping the calendar honest. Noticing when we've gone quiet and fixing it.
Community and distribution: Helping us show up consistently across LinkedIn, Reddit, and our site. Everywhere our people are. Watching what lands, tracking engagement, and feeding what you learn back into what we make next.
Client content work: As you get good, you'll pick up real client content: drafting for founder voices that aren't ours, adapting to different brand guidelines, and seeing your work published under real companies' names.

Some weeks you'll be deep in a content calendar. Some weeks

📌 Content & Social Media Intern (India)
🏢 That Works
📍 India