Company Description Phutari is a Jaipur-based fashion brand founded in 2020, dedicated to offering authentic, quirky designs and comfortable apparel for a wide range of clients across India and international markets. The brand focuses on customer satisfaction through thoughtfully designed products, including viral “Chill Jams,” cozy quilts and dohars, kidswear, and menswear. Phutari is committed to supporting local artisans and reviving traditional Indian handicrafts by blending ancient craft techniques with contemporary design. The company values creativity, inclusivity, and a strong connection with its community of clients and craftspersons.
Role Description The Social Media Coordinator will manage Phutari’s presence across social media platforms, ensuring consistent, engaging content that reflects the brand’s identity and values. Day-to-day responsibilities include planning and creating posts, stories, and short-form videos; coordinating product shoots and content calendars; and monitoring engagement metrics to optimize performance. The role involves collaborating with design,



marketing, and operations teams to highlight new collections, promotions, and artisan stories, as well as responding to comments and messages to maintain strong community relationships. This is a full time, on-site role based in Jaipur, requiring regular coordination with in-house teams and close familiarity with Phutari’s products and brand voice.
Qualifications
Candidates should possess skills in Social Media Content Creation and Social Media Marketing to plan, produce, and manage engaging, platform-specific content.
Candidates should possess strong Communication and Writing skills to craft clear, compelling captions, brand stories, and responses to community interactions.
Candidates should possess Digital Marketing skills to support campaigns, analyze performance data, and align social media activities with broader marketing objectives.
Understanding of fashion, lifestyle, or consumer br

📌 Social Media Coordinator (Jaipur)
🏢 phutari
📍 Jaipur