Jainam Broking Limited

1 hour ago

Location

Noida

Department

Brand Management - JBL

Employment Type

Full time

Applications Received

1

Closes On

19 Nov, 2026

Product Marketing Manager

Job Title: Product Marketing Manager

Location: Noida

Experience: 4 to 6 years

Role Summary

We are looking for a Product Marketing Manager to drive product adoption, differentiation, and user understanding. You will lead

positioning, messaging, GTM strategy, and cross-functional campaigns that strengthen product outcomes and help scale the business

Key Responsibilities

Product Positioning & Messaging

Own product narratives, value propositions, and messaging frameworks
Translate complex product features into sharp, user-relevant communication

Go-to-Market (GTM) Strategy

Build and execute launch plans for new features and products
Partner with product, growth, and media teams for seamless execution

Growth & Adoption Initiatives

Drive funnel improvements through content, experiments, and targeted campaigns
Work with analytics teams to interpret cohort behavior,



drop-offs, and usage patterns

Content & Asset Creation

Develop product explainers, demo scripts, landing pages, sales decks, and marketing collaterals
Create educational and conversion-focused content for users

Cross-Functional Collaboration

Work closely with Product, Growth, Brand, and Design to align roadmap and communication priorities
Support sales enablement through playbooks, FAQs, and product training

What Success Looks Like (First 6-12 Months)

Clear positioning frameworks improving product understanding and adoption
Strong GTM processes with measurable impact
Increased activation, engagement, and retention metrics

Skills & Competencies

Strong understanding of user journeys, competitive landscape, and digital product behaviour
Structured thinking, excellent communication, and strong storytelling
Ability to turn insights into commercially meaningful actions

Qualifications

4–6 years in product m

📌 Manager - Brand Management (Noida)
🏢 Jainam Share Consultants
📍 Noida