About AdLift

AdLift is a performance-driven digital marketing agency with a laser focus on measurable growth. Since our founding, we have partnered with high-growth startups and global enterprises across the US, India, and beyond — helping them convert organic visibility and targeted outreach into real, attributable revenue. Our team thrives at the intersection of data, creativity, and technology.
- The Opportunity
- Key Responsibilities
- 1. Campaign Strategy & Planning
- Build multi-touch drip sequences, re-engagement campaigns, and event-triggered workflows aligned with US buyer behaviour.

2. Campaign Execution
- Own the full production cycle: audience build, segmentation, copy, design, QA, scheduling, and deployment.
- Manage campaigns simultaneously across multiple US-market client accounts without compromising quality or deadlines.
- Configure and maintain marketing automation workflows in platforms such as HubSpot, Mailchimp, Klaviyo, or Constant Contact.

3. Copywriting & Messaging
- Adapt tone, voice, and messaging for diverse US verticals including SaaS, e-commerce,



healthcare, fintech, and professional services.
- Craft sequences that nurture cold leads through the funnel while maintaining brand consistency and compliance.

5. List Management & Compliance
- Ensure strict compliance with CAN-SPAM, GDPR, and CCPA regulations for all US-facing campaigns.
- Monitor bounce rates, spam complaints, and unsubscribe signals proactively to maintain inbox placement.

6. A/B Testing & Optimisation
- Document hypotheses, results, and learnings to build a reusable optimisation playbook for the agency.

7. Analytics & Reporting
- Track, analyse, and report on core KPIs: open rate, CTR, CTOR, conversion rate, pipeline influenced, and revenue attributed.
- Provide weekly/monthly performance reports to clients with transparent narrative, insights, and actionable recommendations.

8. Industry Awareness

What We're Looking For
- Must-Haves
- Demonstrated, provable results from U

📌 b Email Marketing Specialist (Gurugram)
🏢 AdLift Marketing Private
📍 Gurugram