-Revenue strategy and planning- Develop and implement comprehensive sales strategies that align with the organization’s goals
- Analyse market trends, identify opportunities, and devise plans to capitalize on them
- Collaborate with various teams - Programming, Marketing and Product development (Digital), to ensure a cohesive and unified approach
- Identify emerging opportunities, target the right audience, and tailor sales approaches basis latest market developments
- Collaborate with sales teams to ensure execution, provide guidance, and address any challenges
- Regular monitoring and analysis of key performance indicators (KPIs) to enable data-driven sales decisions
- Lead Tech/Non-Tech-led special projects for generating incremental revenue from new streams




- Developing Pricing Strategy for channels & shows; packaging for various client segments & properties
- Creating revenue business plan for the channel & tracking performance vs. annual plan, revising forecasts etc.
- Job Requirement- Experience - 10+ years
- Strategic revenue planning and execution to drive business growth
- Expertise in media sales, pricing strategy, and creative packaging solutions
- Cross-functional collaboration with Programming, Marketing, Product, and Sales teams
- Proven leadership in managing senior stakeholders and delivering on revenue targets
- Business planning, forecasting, and financial acumen for revenue optimization

📌 Director - Sales Planning & Strategy (Mumbai)
🏢 Zee Entertainment Enterprises
📍 Mumbai