Key Responsibilities -
- Manage and update social media platforms such as LinkedIn, YouTube, etc.
- Create engaging posts and promotional content.
- Research social media trends, hashtags, competitors, and industry-related topics.
- Prepare and maintain a weekly/monthly social media content calendar.
- Assist in executing digital marketing campaigns.
- Monitor social media engagement, reach, followers, and campaign performance.
- Respond to comments and messages professionally when required.
- Write creative and informative social media posts, captions, blogs, articles, and website content.
- Develop content for product promotions, company updates, events, and recruitment campaigns.
- Generate current content ideas to improve brand visibility and engagement.
- Assist in creating and updating company web pages and landing pages.
- Add and format website content, images, banners, and other digital elements.
- Assist in maintaining and updating existing website pages.
Required Skills -
- Good written and verbal communication skills.
- Strong content-writing and creative-thinking abilities.
- Basic knowledge of social media marketing.
- Familiarity with Canva or similar design tools.
- Basic understanding of website development or WordPress.
- Basic knowledge of SEO and digital marketing.
- Good research and analytical skills.
- Ability to work independently and as part of a team.