Company name: Capace Software Pvt Ltd

Job Title: Digital Marketing Executive

Location: J. P. Nagar, Bengaluru, Karnataka
Employment Type: Full-time

Job Summary:
Key Responsibilities:
- Manage and optimize PPC campaigns (Google Ads, Bing Ads, social media ads)
- Conduct keyword research and implement SEO best practices to improve organic search rankings
- Monitor and analyze campaign performance using tools like Google Analytics, Google Tag Manager, and social media insights
- Track key performance indicators (KPIs) to assess the effectiveness of marketing campaigns and make data-driven decisions
- Manage and grow social media presence across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.)
- Collaborate with designers, developers, and content creators to ensure brand consistency across all channels
- Stay updated with the latest digital marketing trends, tools,



and best practices
- Assist in website management including content updates, SEO audits, and UX improvements

Requirements:
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 1-3 years of experience in digital marketing or a similar role
- Proficiency in social media platforms and management tools (e.g., Hootsuite, Buffer)
- Robust written and verbal communication skills
- Analytical mindset with attention to detail
- Basic knowledge of HTML/CSS and website CMS (e.g., WordPress) is a plus
- Ability to manage multiple projects and meet deadlines in a fast-paced environment

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person

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