Job Overview

Key Responsibilities
- Conduct keyword research, search intent analysis, and topic clustering.Optimize website pages for improved rankings and user experience.Write and optimize meta titles, meta descriptions, headings, internal links, and image alt tags.Implement structured data (Schema Markup) where applicable.Optimize existing content based on performance and search trends.
- Perform daily website audits to identify and resolve SEO issues.Monitor crawl errors, indexing status, redirects, canonical issues, broken links, XML sitemaps, robots.txt, and Core Web Vitals.Work closely with the development team to implement technical SEO recommendations.Ensure websites follow SEO best practices for performance and mobile usability.

Plan and execute white-hat link-building strategies.Research high-quality backlink opportunities.Perform backlink audits and competitor backlink analysis.Conduct Guest Post Outreach by identifying relevant publishers, communicating with website owners,



and managing content placements.Monitor backlink quality and remove or disavow harmful links when necessary.

Publish and format blogs using WordPress.Optimize blog content before publishing, including internal linking, image optimization, categories, tags, and SEO plugin configurations.Coordinate with content writers to ensure SEO best practices are followed.Maintain content quality and website structure.

Optimize website content for Answer Engine Optimization (AEO) to improve visibility in featured snippets, People Also Ask, and voice search.Implement Generative Engine Optimization (GEO) strategies to improve content discoverability in AI-powered search platforms such as ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews.Create structured, authoritative, and semantically optimized content aligned with AI search experiences.Monitor emerging AI search trends and recommend optimization strategies.

Advantages:
- Health insurance
- Paid sick time
- Provident Fund

Work Locat

📌 SEO Executive (Kolkata)
🏢 Webskitters Technology Solutions
📍 Kolkata