Job Purpose:
The role will be responsible for driving linear advertising revenue through brands and media agencies across Corporate / Key Accounts in the North & West regions for a designated channel. The incumbent will develop and strengthen senior‑level relationships with key decision makers to maximize revenue through the company’s linear television inventory positioning the organization as a strategic media partner.
Individual Accountabilities:
Revenue Leadership & Growth:
- Lead linear ad revenue generation by selling television inventory, sponsorships, integrations, and customized brand solutions across channels and properties
- Conceptualize and execute region‑specific sales strategies to address advertiser objectives and close large annual & multi‑channel deals:
- Own relationships with top Corporate brands and major media agencies, ensuring consistent revenue growth and share‑of‑wallet expansion
- Demonstrate a proven track record of delivering aggressive revenue targets, driving growth beyond market benchmarks
- Identify recent monetization opportunities across flagship properties, programming tentpoles, and marquee events
Client Engagement & Strategic Partnerships:
- Engage with advertisers and agencies to understand business challenges, marketing goals, and audience requirements
- Position the company as a trusted strategic partner by offering end‑to‑end linear advertising and brand integration solutions
- Build deep understanding of advertiser categories, competition, seasonality, and market dynamics
- Develop compelling sales narratives and presentations using viewership insights, market data, and audience intelligence
- Ensure strong client satisfaction and long‑term partnerships through proactive engagement and post‑sale collaboration
Revenue Planning, Forecasting & Management:
- Drive accurate revenue forecasting through strong account planning and pipeline management
- Maintain a robust funnel of high‑value deals across brands and agencies at all t
📌 Vice President (Noida)
🏢 Zee Entertainment Enterprises
📍 Noida
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