-Role OverviewKey Responsibilities1. IP Development & Strategy- Conceive and launch current IPs that align with Zee’s brand and audience goals
- Use market research and audience insights to identify trends and whitespace
- Define formats, themes, and content frameworks to differentiate each IP
- Partner with editorial, creative, and marketing teams for aligned storytelling
2. Project & Event Management- Lead end-to-end execution—from budgeting and vendor management to logistics and timelines
- Design audience journeys and curate content to deliver high-value event experiences
- Oversee production across formats (live, hybrid, virtual), ensuring quality and consistency
- Drive cross-functional collaboration with ops, digital, sales, and production teams
3. Monetization & Partnerships- Build monetization strategies: sponsorships, ticketing, digital revenues, and more
- Work closely with sales to create compelling pitch narratives and close brand deals
- Negotiate contracts and manage commercial relationships with vendors, talent, and partners




- Unlock ancillary revenues via merchandise, syndication, and value-added experiences
4. Marketing & Growth- Plan and execute multi-channel promotion campaigns (digital, PR, influencer, etc.)
- Leverage Zee’s media network for amplification and audience acquisition
- Analyze event performance—audience data, engagement metrics, revenue—to inform future strategy
5. Stakeholder & Relationship Management- Serve as the lead point of contact for external agencies, sponsors, partners, and vendors
- Foster strategic relationships with speakers, influencers, and media collaborators
- Align internal teams across editorial, sales, tech, and production for seamless delivery
What You Bring- Proven experience in managing scalable events/IPs across multiple Indian markets
- Business acumen with a focus on ROI, cost efficiency, and long-term value creation
- Strong negotiation, communication, and cross-functional leadership skills
- Strategic mindse

📌 Senior Manager (Mumbai)
🏢 Zee Entertainment Enterprises
📍 Mumbai