Key Responsibilities:
- Sa
les & Growth:
Achieve primary/secondary sales targets, expand distribution, improve outlet coverage and drive focus SKUs/new launches.
- Distributor Management:
Manage distributor operations, stocks, claims, collections, manpower and ROI.
- Team Management:
Lead, coach and monitor Sales Officers to achieve targets, beat coverage and productivity.
- Market Execution:
Ensure effective beat planning, merchandising, visibility, range selling and current product placement.
- Competition:
Track competitor pricing, schemes, launches and market activities and recommend corrective actions.
- Reporting & Technology:
Ensure SFA/DMS compliance, monitor sales performance and submit regular reports.
- Overall Objective:
Drive
profitable territory growth, distribution expansion and strong sales execution
.

Qualification
:
Graduate/MBA preferred in Sales & Marketing.

Experience
:
8+ years in FMCG sales, with 2–3 years in Territory/Area Management and direct team handling.

📌 Area Sales Manager (Patiala)
🏢 Raj Industries
📍 Patiala