22 Aug
|
Consult in India
|
Bengaluru
22 Aug
Consult in India
Bengaluru
Company Profile A rapid-growing, premium D2C lifestyle brand in the gardening, home dcor, and botanical gifting space. Part of a well-established parent group and headquartered in Bengaluru, the brand operates across leading e-commerce platforms, quick-commerce, and an active D2C website. The company is now building a curated, high-margin offline presence through Modern Trade to support its ambitious growth targets (scaling toward a 12 Crore overall revenue benchmark by FY27).
Role Overview The Key Accounts Manager (KAM) Modern Trade will own the offline retail channel end-to-end. This involves prospecting and onboarding high-fit premium accounts, negotiating sustainable commercial terms, securing optimal visibility, and driving profitable sell-through. This role requires a balance of business development, commercial execution, and brand stewardshipensuring Modern Trade remains margin-accretive rather than volume-driven at all costs.
Channel Strategy & Account Scope The brand targets shoppers and retail environments aligned with a premium, design-led, gifting-oriented portfolio.
High-velocity, mass-grocery formats (e.g., value hypermarkets) are explicitly out of scope to protect brand equity and unit economics.
The KAM will focus on building and managing accounts across six priority clusters:
- Premium & Gourmet Grocery / Food Halls: High-end food retail and gourmet stores where consumers trade up on lifestyle items.
- Lifestyle, Home & Dcor Retail: Dedicated home dcor destinations and studios where products fit as aspirational home accessories.
- Premium Department Stores: Home and gifting zones within major department store chains, especially for seasonal and occasion-led traffic.
- Experiential & Specialty Retail: Organised garden centres, flagship concept stores, and experiential retail environments.
- Gifting & Seasonal Channels: Corporate gifting distributors, premium gifting chains, and curated festive pop-ups.
- Travel & Airport Retail: Selective impulse-g
📌 Key Accounts Manager (Bengaluru)
🏢 Consult in India
📍 Bengaluru