Role & responsibilities
- Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
- Manage lead generation and e-commerce campaigns to achieve CPL, CPA, and ROAS targets.
- Set up and monitor conversion tracking using GA4, Google Tag Manager, Meta Pixel, and other relevant tracking tools.
- Analyze campaign performance and implement data-driven optimization strategies.
- Coordinate with the creative team to develop and test ad creatives and landing pages.
- Prepare regular performance reports and provide actionable insights.

Qualifications & Skills
- Bachelors degree in marketing, Business Administration, Communications, or a related field.
- 1 to 2 years of hands-on experience in performance marketing.
- Strong working knowledge of Google Ads and Meta Ads Manager.
- Experience with Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking.
- Google Ads and/or Meta certifications will be an added advantage.
- Robust analytical, reporting, and communication skills.

📌 Digital Marketing Executive For Japanese Company (Bengaluru)
🏢 TECNOVA INDIA
📍 Bengaluru