Company:
Zorin

Location:
Delhi

Experience:
2–4 years

Employment Type:
Full time

Zorin is an Indian furniture and interiors company focused on delivering well-designed, durable and value-for-money furniture for modern homes, offices and commercial spaces.

We are looking for a
Performance Marketing Executive
who can take ownership of our paid digital acquisition across
Google and Meta
and help us generate a consistent pipeline of high-quality enquiries.

Role:

This is a
hands-on performance marketing role
.

You will be responsible for planning, launching, managing and optimizing campaigns across Google and Meta with a explicit focus on generating
qualified leads and revenue
.

You will work closely with the sales and business teams to understand which leads are converting and continuously improve our marketing funnel.

Key Responsibilities
- Manage
Google Ads and Meta Ads
campaigns end-to-end.
- Develop campaigns for lead generation, enquiries and customer acquisition.
- Manage Google Search, Performance Max, Display and YouTube campaigns as relevant.




- Manage Meta campaigns across Facebook and Instagram.
- Conduct audience, keyword and competitor research.
- Develop and test different ad creatives, messaging, offers and audiences.
- Monitor and optimize
CPC, CTR, CPL, conversion rate and CAC
.
- Track the quality of leads generated and not just the number of leads.
- Work with the sales team to understand lead-to-customer conversion.
- Identify opportunities to improve campaign performance and reduce customer acquisition costs.
- Manage campaign budgets and allocate spend toward the best-performing campaigns.
- Work with designers/content teams to develop high-performing creatives.
- Coordinate with the website/tech team on landing pages, pixels and conversion tracking.
- Set up and monitor
Meta Pixel, Google Analytics 4, Google Tag Manager and conversion events
.
- Build weekly/monthly performance reports with clear insights and recommendations.
- Continuously t

📌 Performance Marketing Executive – Google (New Delhi)
🏢 Zorin Interiors
📍 New Delhi