About Mellow

Mellow is one of the fastest-growing e-commerce brands in the U.S., and we're just getting started.

We've scaled from launch to hundreds of millions in revenue at a pace rarely seen in consumer e-commerce, driven by a relentless focus on product, creative, performance marketing, technology, and speed.

Our ambition is much bigger than building another successful DTC company. We're building Mellow into a global consumer brand and assembling a
world-class growth organization
capable of operating at massive scale.

We're now expanding our growth team in Bengaluru and looking for exceptional operators who want to help build what comes next.

The Role

We're hiring a
Director of Growth
to own and scale meaningful areas of Mellow's growth engine.

This is
not a traditional marketing management position
.

We want a hands-on growth operator who understands how acquisition, creative, CRO, merchandising, offers, retention, and unit economics work together to drive profitable growth.

You'll work closely with Mellow's leadership and growth teams, move quickly,



test aggressively, analyze performance deeply, and be expected to identify opportunities before someone asks you to.

We care much more about
what you've actually built and scaled
than your current title.

What You'll Own
- Drive profitable growth across major acquisition channels
- Develop and execute growth strategies across Meta, Google, TikTok and emerging channels
- Work closely with creative teams to continuously improve advertising performance
- Identify opportunities across landing pages, funnels, offers, merchandising and CRO
- Analyze performance across CAC, MER, ROAS, AOV, CVR, LTV and contribution margin
- Build testing roadmaps and turn insights into action quickly
- Find current channels, strategies and opportunities for incremental growth
- Help build the systems, processes and team required to operate at significantly greater scale
- Work cross-functionally with creative, product, finance, ret

📌 Growth (Bengaluru)
🏢 Mellow Sleep
📍 Bengaluru