Role & responsibilities
- Plan and execute marketing activations, promotional campaigns, seasonal events and experiential initiatives to drive footfall and customer engagement.
- Manage the annual marketing and events calendar aligned with business and trading objectives.
- Conceptualize and execute customer engagement and brand promotion programs.
- Plan and oversee mall events, exhibitions, trade shows, community and corporate events.
- Coordinate with retailers, agencies, vendors and internal teams for seamless event execution.
- Manage visual merchandising, seasonal dcor, promotional displays and signage as per brand guidelines.
- Manage project timelines, vendors, agencies and marketing budgets to ensure timely and cost-effective execution.
- Monitor mall consumer trends, competition and market requirements to improve marketing initiatives.
- Lead and guide the centre marketing team and coordinate closely with the Head Office marketing team.
Preferred candidate profile
- Candidates with minimum 11 years of relevant experience in marketing activations, events, partnerships, brand promotions, or mall marketing.
- Mall marketing background is strongly preferred.
- Candidates with experience in event planning, experiential marketing, customer engagement and brand promotions.
- Candidates with strong vendor, agency, stakeholder and budget management experience.
- MBA Marketing, preferably with a specialization in Events, will be an added advantage.
- Robust team leadership and communication skills, with the ability to coordinate with the centre team and Head Office.
Interested candidates can drop their CV at
[email protected]
📌 Senior Manager (Pune)
🏢 Minivel Services
📍 Pune