JOB DESCRIPTION – AREA SALES OFFICER

Company: Vikrant Iron Pvt. Ltd.
Position: Area Sales Officer (ASO)
Department: Sales & Marketing
Experience: 1–2 Years
Location: Bareilly, Uttar Pradesh
Employment Type: Full-Time
Industry: Steel / Iron & Building Materials

JOB SUMMARY

Vikrant Iron Pvt. Ltd. is looking for an experienced and result-oriented Area Sales Officer (ASO) for our Bareilly location.

The candidate must have 1–2 years of sales experience in the steel industry and should have positive knowledge of TMT Bars, Steel Coils, and Durashine products. The candidate will be responsible for developing the market, managing dealers and distributors, generating sales, and achieving business targets in the assigned territory.

KEY RESPONSIBILITIES1. Sales & Business Development
- Achieve monthly and annual sales targets for the assigned territory.
- Develop new customers, dealers, distributors, and business opportunities.
- Promote and sell TMT Bars, Coils, and Durashine products.
- Generate leads through regular market visits and customer meetings.




- Expand the company's market presence in Bareilly and nearby areas.

2. Dealer & Distributor Management
- Develop and maintain strong relationships with dealers and distributors.
- Regularly visit dealers, retailers, contractors, builders, and project customers.
- Understand customer requirements and provide suitable product solutions.
- Coordinate with dealers for order booking and timely delivery.

3. Market Development
- Conduct regular market visits to identify new business opportunities.
- Monitor competitor products, pricing, schemes, and market activities.
- Provide market feedback to the management.
- Identify potential markets and new customer segments.

4. Order & Payment Coordination
- Generate sales orders and coordinate with internal teams for order processing.
- Follow up on product dispatch and delivery.
- Coordinate with customers regarding outstanding payments.
- Maintain proper records of sales, orders, and

📌 Area Sales Officer (Bareilly)
🏢 VASTFORCE SERVICES
📍 Bareilly