Key Responsibilities

Strategy & Product Lifecycle Management
- Own end-to-end product lifecycle management from ideation to launch, growth, and optimization
- Define product vision, positioning, and value proposition aligned with business objectives
- Develop and execute annual brand and portfolio strategies to drive revenue and market share

Market & Customer Insights
- Conduct deep customer, market, and competitive analysis to identify unmet needs and growth opportunities
- Translate insights into actionable product, pricing, and messaging strategies
- Monitor market trends, customer feedback, and performance metrics to refine strategies

Go-To-Market & Launch Excellence
- Lead go-to-market planning including segmentation, targeting, pricing, promotion, and channel strategy
- Plan and execute successful product launches in collaboration with sales and cross-functional teams
- Develop launch tools, sales enablement materials,



and training programs

Commercial & Performance Management
- Own forecasting, demand planning inputs, and P&L; support for assigned portfolio
- Track KPIs such as sales performance, market share, adoption, and ROI of marketing initiatives
- Optimize marketing investments based on performance data and insights

Cross-Functional Leadership
- Act as the voice of the customer within the organization
- Collaborate with R&D; and other stakeholders to guide product enhancements and pipeline development
- Influence without authority and lead cross-functional teams to deliver results

People & Stakeholder Management (if applicable)
- Mentor junior product or marketing team members
- Effectively manage agency and vendor partners

📌 Sr Product Manager (Mumbai)
🏢 Johnson & Johnson
📍 Mumbai