22 Aug
|
J Brrothers Overseas
|
Ahmedabad
22 Aug
J Brrothers Overseas
Ahmedabad
Looking for a Marcom Manager who can lead the Creative part to ensure that all creative output is strategically strong, visually compelling, brand-consistent and delivered on time.
1. Creative :
- Set creative directions for accounts and campaigns.
- Establish creative standards and quality benchmarks.
- Mentor designers, copywriters, video editors and other creative resources.
2. Understanding the Briefs
- Understand the business, target audience and objectives.
- Convert marketing briefs into strong creative directions.
- Challenge briefs when necessary and bring strategic creative thinking.
3. Concept & Idea Development
- Develop campaign concepts, creative territories and big ideas.
- Generate innovative ideas for social media, digital campaigns, launches and brand communication.
- Ensure ideas are relevant to the platform and audience.
4. Creative Strategy
- Develop creative strategies aligned with marketing objectives.
- Define tone of voice, visual language and communication approach.
- Ensure creative thinking is integrated with performance and digital strategy.
5. Creative Execution
- Oversee social media creatives, videos, reels, banners, websites, landing pages, presentations, ads, emailers and other digital assets.
- Ensure creative consistency across platforms.
- Review and approve final output before client presentation.
6. Team Management
- Allocate work based on skills, priorities and deadlines.
- Manage workload and capacity of the creative team.
- Conduct regular creative reviews.
- Identify training and hiring requirements.
7. Quality Control
- Maintain high standards of design, copy, typography, visual storytelling and brand consistency.
- Check creatives for errors before client submission.
- Reduce unnecessary revisions through strong internal review processes.
8. Interaction
- Participate in important meetings and presentations.
- Present creative concepts and explain the thinking behind them.
- Understand feedback and translate it into actionable direction for the team.
9. Trend & Innovation
- Keep track of digital, social media, design and content trends.
- Explore AI tools, new creative formats, motion graphics, short-form video and emerging platforms.
- Bring new creative approaches to clients.
10. Creative Planning & Timelines
- Create creative production schedules.
- Ensure deliverables are completed within agreed timelines.
- Identify bottlenecks and redistribute work when required.
11. Brand Management
- Maintain brand guidelines for every client.
- Develop and maintain visual identity systems, templates and creative libraries.
- Ensure consistency across all communication.
12. AI & Technology Adoption
- Identify opportunities to use AI for ideation, design, video, copy and content production.
- Create effective creative workflows while maintaining quality and originality.
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📌 Marcom Manager - creative (Ahmedabad)
🏢 J Brrothers Overseas
📍 Ahmedabad