Key Responsibilities:

- Social Media Activations:
- Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and customer acquisition.
- Manage and optimize social media campaigns across platforms (youtube, FB,Twitter, Instagram, LinkedIn, etc.) to achieve marketing objectives.
- Collaborate with the creative team to produce engaging content (posts, videos, stories) that aligns with our brand voice and messaging.
- Monitor social media analytics to evaluate campaign performance and adjust strategies accordingly.

- Public Relations (PR):

- Develop and maintain solid relationships with media contacts, influencers, and industry partners to secure media coverage and brand mentions.
- Craft and distribute press releases to announce company news, achievements, and initiatives.
- Manage crisis communications by developing and implementing crisis management plans to protect the company's reputation.
- Coordinate media events, interviews, and press conferences to promote our brand story.

- Corporate Communications:

- Oversee the development of internal communications to ensure alignment with company goals and values.
- Create and disseminate corporate announcements, newsletters, and other internal communications materials.
- Manage the company's intranet and ensure it remains updated with relevant information.




- Develop and implement employee engagement strategies through internal communications.

- Corporate Marketing:

- Collaborate with the marketing team to develop and execute corporate marketing strategies that align with business objectives.
- Assist in creating marketing materials such as brochures, presentations, and corporate videos.
- Manage corporate branding across all touchpoints to ensure consistency and adherence to brand guidelines.
- Develop and maintain partnerships with external vendors and agencies to support corporate marketing initiatives.

- Content Strategy:

- Develop a content strategy that aligns with our brand messaging and resonates with our target audience.
- Oversee the creation of high-quality content across all marketing channels, including social media, press releases, and corporate communications.
- Ensure content is optimized for SEO to improve visibility and reach.

- Budget Management:

- Manage the social media and corporate communications budget effectively, ensuring optimal resource allocation across initiatives.
- Track expenditures and provide regular budget status updates to senior management.

Requirements:

- Education: Bachelors or Master’s degree in Marketing, Communications, or a related field.
- Experience: Minimum 4-8 years of experience in marketing with a focus on social media and corporate communications.

📌 Assistant Marketing Manager (Mumbai)
🏢 UFO Moviez
📍 Mumbai