Position:

Creative Designer
Experience:

2–5 Years
Employment Type:

Full-Time

About the Role We are looking for a

Creative Designer

with 2–5 years of experience who can create engaging, visually appealing and platform-specific content for Instagram and other digital channels. The ideal candidate should have strong design skills, a creative mindset, and hands-on expertise in

AI-powered creative tools

for generating high-quality visual content.

Key Responsibilities

Create

high-quality and engaging creatives

for Instagram, including posts, carousels, Reels, stories and campaign creatives.
Develop creative concepts and visual ideas aligned with brand objectives and social media trends.
Use

AI tools

to generate images, videos, concepts, designs and other creative assets.
Create content that is optimized for

Instagram engagement, reach and audience retention .
Stay updated with

Instagram algorithms, trends, formats and content best practices .
Understand what drives engagement, shares, saves, comments and reach on Instagram.
Collaborate with the content, social media and marketing teams to convert ideas into compelling visual content.
Design creatives for campaigns, promotions, announcements and brand communication.
Experiment with recent AI tools, design techniques and emerging social media formats.
Ensure consistency in brand identity, typography, colours and visual communication across all creatives.




Analyse creative performance and continuously improve content based on audience engagement and platform trends.

Required Skills

2–5 years of experience

in graphic/creative design, preferably in a digital marketing or social media environment.
Strong knowledge of

Adobe Photoshop, Illustrator, Canva

or similar design tools.
Excellent hands-on experience with

AI creative tools

for image, video and content generation.
Strong understanding of

Instagram content formats and algorithm behaviour .
Ability to create

scroll-stopping and highly engaging social media creatives .
Good understanding of typography, colour theory, composition and visual storytelling.
Strong creative thinking and ability to convert concepts into visually compelling content.
Knowledge of

Reels, short-form video content and motion graphics

will be an advantage.
Ability to work on multiple creative requirements within deadlines.
Strong attention to detail and willingness to experiment with new creative trends.

Preferred

Experience working on

Instagram-first brands or digital campaigns .
Portfolio demonstrating strong Instagram creatives, Reels, AI-generated content and campaign designs.
Knowledge of tools such as

Midjourney, Adobe Firefly, ChatGPT, Runway, Leonardo AI, or similar AI platforms .
Understanding of social media analytics and how creative performance impacts reach and engagement.

📌 Creative Designer (Mumbai)
🏢 Buzzivo
📍 Mumbai